A utility model for product positioning 1975 [Leather Bound]

by Ralph L. Keeney

Leather Binding on Spine and Corners with Golden Leaf Printing on round Spine (extra customization on request like complete leather, Golden Screen printing in Front, Color Leather, Colored book etc.) Reprinted in 2019 with the help of original edition published long back [1975]. This book is printed in black & white, sewing binding for longer life, Printed on high quality Paper, re-sized as per Current standards, professionally processed without changing its contents. As these are old books, we processed each page manually and make them readable but in some cases some pages which are blur or missing or black spots. If it is multi volume set, then it is only single volume, if you wish to order a specific or all the volumes you may contact us. We expect that you will understand our compulsion in these books. We found this book important for the readers who want to know more about our old treasure so we brought it back to the shelves. Hope you will like it and give your comments and suggestions. - eng, Pages 48. EXTRA 10 DAYS APART FROM THE NORMAL SHIPPING PERIOD WILL BE REQUIRED FOR LEATHER BOUND BOOKS. COMPLETE LEATHER WILL COST YOU EXTRA US$ 25 APART FROM THE LEATHER BOUND BOOKS. {FOLIO EDITION IS ALSO AVAILABLE.}

48 pages, Leather Bound

Published January 1, 2019

About the author

Ralph L. Keeney received Ph.D. from the Massachusetts Institute of Technology. He is Research Professor Emeritus of Business Administration, Duke University, and Research Professor Emeritus of Industrial and Systems Engineering, University of Southern California. His areas of expertise are the decision sciences, risk analysis, and systems management. He is an authority on decision analysis, decision making with multiple objectives, and value-focused thinking. During his professional career, Dr. Keeney has consulted on a wide range of decisions including corporate management problems, public policy, environmental problems, and energy decisions.

He has been a consultant for several organizations including Fair Isaac, Seagate Technology, American Express, British Columbia Hydro, Pacific Gas and Electric, BC Gas , Kaiser Permanente, Hewlett-Packard, the Electric Power Research Institute, Greater Vancouver Regional District, Energie Baden-Wuerttemberg AG (Germany), Ministry of Public Works (Mexico), International Institute for Applied Systems Analysis (Austria), U.S. Department of Energy, U.S. Environmental Protection Agency, U.S. Department of Homeland Security, and U.S. Army Corps of Engineers.

Professor Keeney's books, which have been translated into numerous languages, include Decisions with Multiple Objectives with Howard Raiffa (1976, 1993), ValueFocused Thinking: A Path to Creative Decisionmaking (1992), and Smart Choices: A Practical Guide to Making Better Decisions, with John S. Hammond and Howard Raiffa (1999). He recently received an honorary doctorate from the University of Waterloo in Canada and is a member of the National Academy of Engineering of the U.S.