Trends (Essentials

by Martha Barletta

Tom Peters is back and in his own words he's "Mad as Hell." Breaking down the message from his bestselling Re-Imagine! , these four pocket-sized books deliver crucial business truths to those who are looking for inspiration on leadership, innovation, design, or women in business.

Genres: Business, Nonfiction

160 pages, Paperback

First published May 30, 2005

Reviews

[Leader Summaries · Rating 5 out of 5]

Desde Leader Summaries recomendamos la lectura del libro Tendencias, de Tom Peters.
Las personas interesadas en las siguientes temáticas lo encontrarán práctico y útil: innovación, nuevos mercados y sus oportunidades.
En el siguiente enlace tienes el resumen del libro Tendencias, Abre los ojos a dos mercados enormes e infraservidos: las mujeres y la generación del boom: Tendencias

[Leader Summaries · Rating 5 out of 5]

Desde Leader Summaries recomendamos la lectura del libro Tendencias, de Tom Peters.
Las personas interesadas en las siguientes temáticas lo encontrarán práctico y útil: innovación, nuevos mercados y sus oportunidades.
En el siguiente enlace tienes el resumen del libro Tendencias, Abre los ojos a dos mercados enormes e infraservidos: las mujeres y la generación del boom: Tendencias

[هيا · Rating 3 out of 5]

I initially picked this book up because I was attracted by the design. The book discusses neglected but profitable trends at the market. Though i have no background in such issues, it was presented in a simple sensible way. Its a bit outdated because I believe -more like i feel- that businesses are more aware of the "women thing" nowadays.

[Jim Serger · Rating 5 out of 5]

Thinking way out, way out of the box is what I DID NOT get out of this book. From the beginning to the end Tom and Martha did an excellent job at stating the obvious, yet we are always looking for home runs, when in reality singles and doubles are just fine. Great book on how to captivate on trends.

[Frances Palaschuk]

Great book, again lots of details and ideas.

[Mark Lacy · Rating 3 out of 5]

Interesting, and I think I learned a few things. But there was way too much of the book focused on women as a market. Actually liked Barletta's chapters better than Peters's.