Jesse Jacobs' newest (and longest) work published by Hollow Press is a regaling story about a small town that gets caught up with trendy new "designer" pets. It has the near perfect juxtaposition of creepiness with hilarity to make this one of the most engaging reads I've had this year.
The book opens with a detailed graphical description of the Portuguese man o' war, an aquatic colonial organism made up of numerous suborganisms. Jacobs parallels the makeup of the Portuguese man o' war to the mammalian cells making up humans, suggesting that humans are in a sense still colonial organisms. This hook sets the stage for the rest of the book where we follow a kid who yearns for the trendy designer pets that many of his friends have recently acquired. These pets are completely alien in appearance - grotesque and bizarre in a way only Jacobs can successfully pull off - are composed of numerous alien subspecies. They can easily fall apart and re-assemble into new shapes, making them exciting creatures to interact with. While the story has a completely absurd tinge to it, Jacobs expertly weaves in themes like collectivism into the narrative.
Jacobs' signature psychedelic and absurdist style is just as sharp as it has always been, but his ability to fold in deeper ideas into the bizarre concepts is what makes his work as a cartoonist really stand out. Fans of Jesse Jacobs won't be disappointed with this one, and hopefully a future bigger print run of this will earn him the larger audience his other books have deserved.