Soft power is the use of attraction and persuasion rather than the use of coercion or force in foreign policy. This volume features a brand new chapter by Joseph Nye outlining his views on soft, hard andsmartpower and offers a critique of the Bush administrations inadequacies. The other contributions to the volume respond to Nye's views from a range of theoretical, historical and policy perspectives giving new insights in to both soft power and the concept of power itself.