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Bigger Than Data: A Law Enforcement Analyst's Roadmap to Marketability, Professional Development, Fulfillment & Joy.

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We live in a world that relies on data, and public sector is recognizing the necessity of analytics in policing operations. Agencies are taking note of the growing field of law enforcement analytics and its massive contributions to crime prevention, crime reduction, and community relationships. But many analysts and supervisors are doing business the hard way. They don’t have the proper systems in place for success. They lack in buy-in. They are burned out, knuckles scrapped, exhausted, and underpaid.


“ Bigger Than Data – A Law Enforcement Analyst's Roadmap to Marketability, Professional Development, Fulfillment & Joy ” is all about transforming law enforcement analysts into information management professionals who bring value to an agency’s operations as a productive, confident, growth-oriented, and deeply valued leader. The premise of this book is This book helps every single analyst world-wide learn the best possible ways to have an excellent career in analytics while loving the lives they live – not trading career for a quality home life, but instead merging the two.


As a Chief of Police, national data-driven strategies instructor, and wellness advocate, I deeply support and respect the work that Dawn does to lead police analysts, supervisors, and leaders into holistic success. She is an industry leader in analytics and in wellness and is a catalyst of positive change! This book holds key concepts that will shift the culture in law enforcement to produce excellence in analytics in unison with excellence in personal life.
— Chief Christopher Chew, Chief of Evesham, NJ Police


As Vice President of Administration of the IACA, subject matter expert in analytics for over 42 years, author of multiple law enforcement analytical presentations, and partner in crime with Dawn throughout many coaching deliveries, I fully see the value in this much-needed book! Dawn’s unique approach to building effective analytical systems in alignment with leadership of self unveils what is truly missing from this industry. Analysts who follow this guide fully will gain the mindset and tools needed to create a long-term, valued career in law enforcement analytics!
— Annie Mitchell, Industry leader, Subject Matter Expert, Vice President of Admin for IACA, private consulting business


Dawn did an incredible job crafting what every analyst (and supervisor!) needs to know to build forward-leaning organizations capable of success through knowledge and a positive attitude. As a leader in this profession for many years, I personally look for the qualities, mindset, and characteristics described by Dawn in all my analysts and leaders. Now is the time to make awesome happen in yourself and in your organization. I highly recommend that all levels of analytical professionals digest this book multiple times and fully embrace the work-life integration model proposed throughout this masterpiece!”
— Colonel Alvin Schwapp, Military leader, CT State Police Intelligence Leader


As a family with a lineage in policing, I’m particularly excited to see this book address the specific wellness needs of the civilian and sworn heroes of the law enforcement community. Bravo to this incredibly valuable tool that supports a culture shift in the emergency response industry and beyond. It’s needed now more than ever!
— Matthew and Jamie MacKenzie, Matthew Founder of River Rock Excursions and Jamie MacKenzie, Transformative wellness and Business Coach

184 pages, Paperback

Published October 22, 2021

About the author

Dawn Reeby

3 books

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