The One-Page Proposal: How to Get Your Business Pitch onto One Persuasive Page

by Patrick G. Riley

As clear, concise, and concrete as its subject, Patrick Riley‘s The One–Page Proposal promises to be the definitive business guide to getting your best ideas fully understood in the least amount of time. Today more than ever, business decisions are made on the fly first impressions can make all the difference. Now, in the first book of its kind, successful entrepreneur Patrick Riley shows you how to boil all the elements of your business proposal into one persuasive page magnify your business potential in the process.

Genres: Business, Nonfiction, Entrepreneurship, Reference, Writing

112 pages, Paperback

First published September 1, 2002

Reviews

[Chinarut · Rating 5 out of 5]

This book came recommended to me from Business Model You. If you find yourself backlogged with proposals to write, drowning in information, and a framework is all you need - this is the book may answer your prayers and have you building proposal writing capacity in no time!

The book is a step-by-step approach - it is very much a how-to book with plenty of examples - the proposal he shares for how he pitched the book idea to publishers is compelling in itself! The process definitely "works" (as in I was able to successfully distill a *ton* of data into a 1-page proposal within a week of finishing the book) Now as for whether the proposal is effective in forwarding the proposed action - time will tell! :)

I personally found the instruction on the development and inclusion of a section on financials key - I had always kept spreadsheets separate and discovered new ways to capture key financial points.

My only gripe is the online resource onepageproposal.com is no longer up to support his own proposal so not sure where he stands on his desire to provide "tech support" (one of my pet peeves)

All in all, highly recommended book - I am certain this community of readers shall live on to share their success stories!

[Franklyn Gonzalez · Rating 5 out of 5]

Go-to guide to creating a simple proposal for your prospect. Provides an action step for initiating the project at hand.

[Harun Dagli · Rating 4 out of 5]

A detailed good book on how to write one-page proposals and pitch for your business ideas.

[Igor Nakonechny · Rating 5 out of 5]

This book is about why you should prefer writing a one page proposal instead of a 50 pager. I have followed this advice in my business practice and it has worked more than once!

[Frank · Rating 4 out of 5]

패트릭 G. 라일리가 이 책을 쓰게 된 것은 1980년대 중반 아드난 카쇼기Adnan Khashoggi를 만나서 제안서를 간결하게 쓰라고 조언한 데서 비롯되었다. 책에서도 그렇고 여기서도 아드난 카쇼기가 누구인지 아무도 언급하는 사람이 없어 조금 의아하다.

아드난 카쇼기는 직업이 무려 '무기중개상'이었고 고객들에게 뒷돈을 찔러주는 것부터 시작해서 성향응까지 알선해주는등 뒤가 구린 일을 많이 하시던 분이시다. 이런 화려한 인생을 사는 대부분의 사람들처럼 이 사람 사업은 거품이 잔뜩 끼어 성장했고 거품이 터질 때는 화끈하게 터지는 법. 한때 전용기를 타고 다니며 록밴드 퀸을 생일파티에 부르고 1982년 이혼할 때 위자료로 8000억 현금에 부동산을 얹어줬다는 등 이런 이야기로 유명한 분이시지만, 지금은 파산하고 조용히 사시는 분.

---
까칠하게 설명했지만, 책 내용은 훌륭하다. 간결하게 한장의 기획서를 사용한다는 아이디어가 마음에 들고, 책도 아주 얇다. 저자는 비즈니스에 중점을 두고 설명하지만 학계에서도 활용할 수 있겠다.

[Ronnie]

Excellent book! I have used its principles in personal matters and business planning. This is for anyone who realizes that most people are not going to read most of the things you write if you don't hit major points. It helps to prioritize, to edit, and to organize. Long proposals can be good, but you must ask yourself, "How many long ones do I have the time and desire to read?"



"Brevity is the soul of wit."

[Doug Gooch · Rating 5 out of 5]

Think of the opportunities you run into where a concise one page summary would say what is needed and actually get read. Coworkers, departmental requests, school age children wanting something, put it in writing and limit it to One Page.

Bring an end to 20 pages of fluff!

[Lori Grant · Rating 4 out of 5]

A should-read book on marketing tools for the knowledge worker, manager, executive, or entrepreneur.

[Sergei · Rating 2 out of 5]

A good five-page read stretched to a book, mostly obvious tips from an average literate person.

[Michal Kossowski · Rating 4 out of 5]

Inspiring

Inspiring read not only for startuppers. I like the idea of simplifying and categorizing components needed to write a good proposal. Now time for related reading...

[lilian Zack · Rating 5 out of 5]

The information provided is still not outdated even after 15 years. I can see the great vision from the author. After reading this, I feel I will have my ideas to be funded soon.

[Garette Johnson · Rating 4 out of 5]

Quick read and actionable.