There are several common website mistakes almost everybody makes. Because there are many little mistakes instead of 1 obvious one, they are harder to spot. That means you just keep losing money; scratching your head and wondering how to fix the problem. Cheer up! In this book you'll learn:
• 3 of the most common mistakes found on practically every website • how to overcome simple, but deadly errors that confuse your site visitors • the "why" and "what" of easy-to-understand copy that makes more sales • what commonly used tactic baffles visitors & causes them to click away • the popular misunderstanding about keywords that could be driving the totally wrong customers to your site… and how to avoid it • exactly where to place keywords in your copy for the best results • how to create a simple and profitable SEO copywriting flow • and more!
Expert conversion & search engine copywriter, Karon Thackston will walk you through an incredibly enlightening, real-life case study. Karon points out the 3 small mistakes that combined to prevent one site from making money or ranking high. Then she explains just how easy it is to turn it all around.
With complete, step-by-step direction, Karon will show you the before and after copy and how the process resulted in an 86% increase in sales for the site owner. Get ready to implement these strategies on your own site for great results.