Golf Is The Teacher, Life Is The Lesson

by Daniel Acuff

Benjamin Cameron, age 35, is stuck in a corporate training session all Summer in Scottsdale. Everything was relatively ordinary until he met old Mr. Jones out on the golf course in the middle of the night. Mr. Jones tells him that if he'll come for eight consecutive Sunday nights, he'll share with him the eight lessons of golf and life-lessons that will not only cause a breakthrough in his golf game, but breakthroughs throughout his life. Benjamin agrees. Each chapter is dedicated to one of the Zen-like lessons. They Thou Shalt Celebrate, Thou Shalt Allow, Thou Shalt Intend, Thou Shalt Surrender, Thou Shalt Disappear, Thou Shalt Give As Before, Thou Shalt Explore New Worlds, and a last lesson that remains a mystery. By the end of the last chapter, Benjamin's life and golf game is transformed. And in the process, the reader's life and golfing experience is transformed forever. We also discover Mr. Jones' first name-Bobby. We discover it was the spirit of Bobby Jones who had been his mentor all along.

Paperback

First published May 1, 2003

About the author

Daniel Acuff Ph.D. is considered to be one of the leading experts on marketing to children and kid-attractive products, programs and characters in the world. He is the author of the foundational book: What Kids Buy and Why - the Psychology of Marketing to Children. As a consultant for more than twenty-five years, he has assisted more than fifty major corporations with their kid-targeted new products and programs and their marketing. Companies include such as: Disney, Mattel, Hasbro, Nickelodeon, ABC TV, Hallmark, Kellogg's, Kraft, Nestle and Marvel. He assisted M&M Mars in the creation of the M&M characters. Dr. Acuff is the author of ten books, four screenplays and hundreds of articles focusing on the likes and dislikes of children, kids, tweens and teens.