Business: A Changing World

by O.C. Ferrell, Geoffrey A. Hirt, Linda Ferrell

"Business: A Changing World" is the fastest growing introductory business programs on the market, and for a simple reason: it carefully blends the right mix of coverage and applications to give students a firm grounding in business principles. Where other books have you sprinting through the semester to get everything in, "Business: A Changing World" allows breathing space to explore topics and incorporate additional activities important to you and your students.
Built from the ground up, "Business: A Changing World" is for faculty and students who value a brief, flexible, integrated, and affordable resource that is exciting, applicable, and happening! What sets this fastest-growing learning program apart from the competition? An unrivaled mixture of exciting content and resources blended with application focused text and activities, and fresh topics and examples that show students what is happening in the world of business today!

Genres: Business

656 pages, Paperback

First published April 1, 1989

About the author

Dr. O.C. Ferrell is the James T. Pursell, Sr. Eminent Scholar in Ethics and Director of the Center for Ethical Organizational Cultures at Auburn University. He has served on the faculty at Belmont University, the University of New Mexico, University of Wyoming, Colorado State University, University of Memphis, Texas A&M University, University of Michigan, Illinois State University, and Southern Illinois University.

Reviews

[Shannon · Rating 4 out of 5]

Good introductory book to business. The examples were clear and the questions helpful in thinking critically about the topic.

[David Reber · Rating 1 out of 5]

SPOILER ALERT:

Maybe this book isn't as bad as the instructor that lead the class. I can't really say "taught." It is a very basic elementary business fundamentals book that would be good for anyone who speaks english and has lived in the woods most of their life with no internet service or wallet.

The positive? It is up to date with current examples.

[Kim · Rating 3 out of 5]

Definitely not a fun, voluntary read but it was straight forward and very informative.

[Marcianna Oughstun · Rating 4 out of 5]

Helped me choose my concentration for Business!

[Eka]

berusaha membaca ini sekarang... hooooohh...