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Getting to We: Negotiating Agreements for Highly Collaborative Relationships

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Drawing on best practices and real examples from companies who are achieving record results, Getting to We flips conventional negotiation on its head, shifting the perspective from a tug of war between parties to a collaborative partnership where both sides effectively pull against a business problem.

244 pages, Hardcover

First published August 13, 2013

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J. Nyden

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Profile Image for Nick.
Author 21 books141 followers
August 27, 2024
Win-win applied to negotiation.
1. Establish trust.
2. Set up a shared vision.
3. Negotiate as "we."
4. Continue as "we."

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