Popular Magic by Owen Davies is an academic look at a specific type of magical practitioner called cunning-folk. Focusing on two periods – Early Modern and Modern – the book elucidates primarily upon social context, allowing the reader to appreciate the umbilical connection between cunning-folk and the popular belief in witchcraft.
While there were other magical practitioners, cunning-folk can be defined by the breadth of services they offered, and in particular by their Witch-Doctoring service. A high majority of them were literate males, highly entrepreneurial and motivated by prestige and money. Cunning women existed yet their numbers were far fewer and they were often impeded by illiteracy; books and the path to becoming fully-fledged cunning-folk were extricable linked. The Clergy were also involved to varying degrees in the trade, and it was seen by some individuals as a natural extension of their official duties.
The attitude of the authorities towards cunning-folk varied widely and while some viewed them as threats to social harmony, to others they had diabolical implications. The laity generally had the opposite view and for them cunning-folk provided a valued service against misfortune and sickness. Prosecutions relied on presentments, and the sympathetic view of the laity hampered the enforcement of the various laws that could be enacted; however, court appearances did occur and these were often instigated by unsatisfied customers. As the Modern Period drew to a close many of the harsh views towards cunning-folk softened, local priests began to interact with them and their stories were included in folkloric collections.
Davies paints a vivid picture of what their trade entailed and how cunning-folk went about their business. The bedrock of their trade was the curing of the bewitched, and it should be no surprise to find that this particular facet was also the most lucrative. In distinguishing cunning-folk from other magical practitioners, it is necessary to understand the breadth of services they offered; therefore, their résumé should at least include treasure seeking, thief detection and love magic, alongside the crucial witch-doctoring. Make no mistake, they were far from consummate professionals and some were unscrupulous lying thieves, yet the services cunning-folk provided were still highly valued and unique.
Outward appearances were key to attracting custom, and one way of elevating oneself in the eyes of potential customers was to have large, antique leather books on show. Through their desire for books on magic, cunning-folk played not only a crucial role in the democratisation of high magic, but also with the mid-sixteenth century boom and commercial viability in the translation of foreign texts. Important texts are discussed and one of the most influential English books was Reginald Scot’s “The Discoverie of Witchcraft”. This fact oozes with irony because the intention behind the publication was to show how magic was nothing more than a fantasy and a superannuated relic, yet in his process of debunking Scot provided cunning-folk with a veritable grimoire. The chapter on books mentions a plethora of different texts and in places it got a bit laborious, but the bigger picture concerning the relevance of these texts did interest me.
Davies then proceeds to show how these books were put to use in the creation of various written charms. Most extant charms are from the 18th through 19th centuries and present with a pronounced Christian content. We are guided through various types of charms and a number of examples are provided, yet it is pointed out that nothing can be inferred from these as to the magical beliefs of cunning-folk because at best, written charms merely demonstrate the ability to copy from books, and at worst some are simply a meaningless collection of disparate words. This chapter provides an interesting yet limited insight into the charms used by cunning-folk, and it is primarily oriented towards their origins.
As we head into the penultimate chapter the focus shifts to the Continent and comparisons are made to sharpen the picture of English cunning-folk. The similarities are mainly constrained to the differentiation between cunning-folk and witches, demonstrated by the various statutes stipulating differential and more lenient punishment for the former, and although previous studies are insufficient, Davies surmises that the low level cunning-folk prosecutions in England for maleficium were also echoed on the Continent. Differences include stricter laws on medical practices, the various Inquisitions and the fact that unlike English Common Law, under Roman Law prosecutions were brought and tried in light of the prevailing theological or intellectual orthodoxy. This meant there was the potential for many more cunning-folk to be convicted for maleficium, but in practice no such thing happened.
The chapter progresses onto discussing the impact of the Reformation. In particular it is highlighted that in the absence of Catholic priests who – especially before the Council of Trent – provided the community with a wide range of spiritual and practical services, cunning-folk essentially filled the void, and the subsequent lack of competition gave rise to increased profitability in the cunning trade. It is also posited that many more women were able to become fully-fledged cunning-folk not only in the absence of Catholic priests, but also due to the increased literacy that we see in Post-Reformation countries. Another important comparison is made concerning Faeries in popular magic, and concludes that increased literacy lead to a waning of their relevance and currency. Davies goes into some depth describing the popular experience of Catholicism – along with the various consequences of the Reformation – which I found extremely interesting, thus making this section my highlight of the book. The long chapter closes with a brief description of Siberian Shamanism, concluding that no link can be made between cunning-folk and the practices of these Shamans.
The final chapter considers the relevance and existence of cunning-folk in the twentieth century. As society changed and an embryonic welfare system came into being, the once virulent fear of witchcraft subsided and the foundation of the cunning trade began to crumble. No fully-fledged cunning-folk can be found after the 1940s, and the final vestiges of their trade were to be only found in butter churns, yet even this was attended to by simple charmers rather than fully-fledged cunning-folk. The last court appearance occurred in 1906, concerned a widow called Ellen Hayward and centred on a rather sad course of events. I found this interesting as ground zero of this case, May Hill, is in the same county I grew up in and is visible from my mum’s house. This case shows a common transition from the cunning trade to simple orthodox herbalism, and furthermore that it was a reluctance to diagnose witchcraft, coupled with the widespread literacy, that proved to be the final nail in the coffin; the trade was no more.
The book closes with a debunking of the popular history of George Pickingill, and also considers what applicability the namesake “cunning-folk” has to modern practitioners. The trade can be legitimately learnt from books as this is exactly how cunning-folk operated, but if Witch-Doctoring services are absent, and if the practitioner operates within any religious framework other than Christianity, then the term Cunning Man or Woman cannot be applied as historically defined.
I found this book to be a well-written, engaging and historically-sound look at who cunning-folk were and why they existed. If you are a practitioner then you will be provided with a lucid context in which to practice and craft your trade; and if you’re simply a history buff, come and dine with one of the foremost scholars in the field of cunning-folk. For me it could have included a few sub-chapters. Some chapters are really quite long and dividing them up would not only make reading easier, but would also make perfect sense, especially in the chapter on “European Comparisons” which clearly covers two or three – though related – topics. Owen dismisses any Shamanic inheritance and appears to include Animism in this, but I was left wondering, when I read how the faithful viewed the sacramentals as being imbued with a power of their own, if he missed something here…