Firstly, this book was released as "On the Road Bike"-I assume the "Yellow Jumpers for Goalposts" title was dropped quite late on (in fact there is a clue that choosing a title may have been a struggle between Ned and his editor in the acknowledgements section if you look carefully). For what it's worth I think the initial title was the better one, and it provided a clearer link back to his previous book, "How I Won the Yellow Jumper".
In fact, I found "...Yellow Jumper" a great book, honest, funny and original, slaying the occasional holy bovine and poking fun at some of the more po-faced approaches to discussing la Grande Boucle. This can be problematic when dealing with a second book- comparisons will inevitably follow and I enjoyed the first so much I did not want to use that as a baseline since a book can be great, but just not up to that level.
To be fair though, this book stands up very well on its own. Ned's constant feeling of being an outsider, being drawn into a world he loves but without a background in the grand traditions of the sport forms the structure on which this book is based. He uses his relatively late epiphany and conversion to the greatest sport in the world as an inspiration to examine how cycling developed the way it has in the UK, as opposed to the European model. The kickstart is off course Wiggins winning the Tour in 2012, and Ned looks at some of the reasons as to why it took so long simply down to how British cycling developed from the 19th century.
On his way he interviews some of the biggest influences, who had been discussing bottom brackets and head stems long before the current crop of money rich but tradition poor enthusiasts were even born. Names like Maurice Burton, Graham Webb, both Tommy Godwins' and more populate the pages, and the passion and eccentricities they exhibit(and reflect cycling culture) are clear. Even Rapha get a more balanced exposure that they are probably used to, and to be fair to Ned he isn't afraid to openly and honestly crtitique people and events, even if it may impact on him later (including losing out on Rapha freebies in the future!).
As well as some very funny moments, there is also poignancy- the story of Ian Meek or Tommy Godwin (#2) are good examples. As is the story and interview with Graham Webb and Pathe (UK news and filmreel institution ) don't come out of this book too well, being unwilling to help locate some footage of Webb's amateur World's victory despite him wanting to see it and being quite unwell, and they having it.
This book may annoy some of the real purists in that it does lay open the whole culture of cycling that many treat as their own personal property, where new cyclists are "Freds" and where people don't realise the Velomati rules are supposed to be a parody. But as well as giving some well overdue respect and exposure to the people who, beginning almost a century ago, laid the roots so that July 2012 would see the first British man to wear yellow on the Champs Elysees lead out a British wearer of the Rainbow Stripes to a sprint victory, this book starts the process of righting a few wrongs and adds to the rich tapestry of tradition and achievement that is global cycling.