Customer Comes Second: Put Your People First And Watch 'Em Kick Butt

by Hal F. Rosenbluth, Diane McFerrin Peters

Tom Peters says, ''Hal Rosenbluth's story is one of the great unsung business success sagas''. The secret of his success & that of his company, Rosenbluth International (RI), is He concentrates on his employees first & his customers second. This formula has transformed his company from a small family business into a global industry leader. In this classic on counterintuitive management practice, the entrepreneurial genius & visionary leader of RI shows you how to use exceptional service to win in any industry, by ensuring that your employees -- your company's greatest asset -- win you the best customers & propel your business to the greatest heights of success. Find out how Rosenbluth's winning ideas can transform you & your co.

Hardcover

Published January 30, 2002