In the fourth edition of his best-selling textbook, David Silverman provides a step-by-step guide to planning and conducting qualitative research. Using real examples from real postgraduate students, the book makes it easy to link theory to methods and shows how to move from understanding the principles of qualitative research to doing it yourself. The new edition has been fully updated and now includes: - a brand new chapter on formulating a research question appropriate for qualitative research - an expanded discussion of the role of theory in research - extended discussion of case study research and the number of cases needed for effective qualitative research - further coverage of focus groups and analysing internet data - new student examples from around the world - a new section on the common pitfalls encountered in qualitative research - an expanded companion website with more student examples and videos. Filled with exercises to test your understanding and develop your skills, as well as David's own tips for research success based on years of experience, this book is essential reading for anyone doing qualitative research.
David Silverman is Visiting Professor in the Business School, University of Technology, Sydney. He has lived in London for most of his life, where he attended Christ's College Finchley and did a BSc (Economics) at the London School of Economics in the 1960s. Afterwards, he went to the USA for graduate work, obtaining an MA in the Sociology Department, University of California, Los Angeles. He returned to LSE to write a PhD on organization theory. This was published as The Theory of Organizations in 1970.
He pioneered and taught MA in Qualitative Research at Goldsmiths in 1985. Since becoming Emeritus Professor in 1999, he has continued publishing methodology books.
His main teaching career was at Goldsmiths College. His three major research projects were on decision making in the Personnel Department of the Greater London Council (Organizational Work, written with Jill Jones, 1975), paediatric outpatient clinics (Communication and Medical Practice, 1987) and HIV-test counselling (Discourses of Counselling, 1997).
A thoroughly readable guide for students on setting up a qualitative research project. Gives good, useful, practical advice while also helping to build an understanding of why things are so.