The Sports Radio Bible is a comprehensive guide to starting in the industry, creating and sustaining a sports talk show, and building the best career from the ground up. From crafting a unique identity to segment planning and teasing, the author draws on years of experience to offer practical advice on standing out in a crowded market. Through dozens of interviews with some of the best in the industry and a focus on personality, this book offers tools to engage listeners and keep them coming back for more. Learn how to network, create a sports talk show, and podcast from the ground up. With an emphasis on continued growth and innovation, The Sports Radio Bible is an essential resource for aspiring sports talk show hosts and seasoned professionals.