This is not a deeply analytical or thoughtful book, it lays out the evidence rather than drawing out interesting conclusions about it; commercial success is the measure that the producer is looking for, never more so than when as a young hotshot producers he is fearless when he tells one upcoming group he is producing 'ditch the bass player; you need better', and later a much more successful group refuse to be produced by him, having heard of his previous advice. But maybe a results-driven musical approach was in tune with the top-down results-driven ambience of the times.
This book is about popular music from the 1960s, 70s and 80s, with a small nod towards the 1990s. With nothing else to do it could be read in a day, maybe two days if you take breaks from the book and look up the musical references on youtube. I'd call the writing style 'nimble' but the writing is not as perceptive as that. He can be on point with his similes about musicians and recording set ups and sometimes shockingly tone deaf with a phrase. At quite a few points the writing is 'in need of a better editor', either to take out certain sentences, change the tone of what is said, or to add more thought to what is written on the page. There is the occasional snappy phrase, if he had re worked his description of working as producer and co-writer with Yes for the album '90125', that the journey was 'A flight beset by turbulence', and adapted it to describe his earlier flight with the band 1980-81 where the band literally crashed after one album and one world tour with the relatively young Trevor as lead vocalist and lyric writer the writing would have built more. Horn seemed almost opaque as he wrote about his experience of joining Yes in 1980/81, but he does convey the sense of the rush to make him fit into a musical structure/dynamic that he had hero-worshiped when younger. To be silently sacked from Yes after a world tour must have been nearly as shocking as the invitation to join the band. The impression left is that he signed documents that meant he was never to talk about the who, what, when, where and why if his brief term attempting to 'replace' Jon Anderson, one of his musical heroes. It must have taken Horn a lot of courage and humility to go up and talk to Anderson three to four years later.
There is a lot to be silent about generally in this book, with regard to the music industry. The way contracts often prove to have unintended consequences, and the inability of artists to say anything because their recording and touring contracts divide in the main between mundane and secretive. The exception here is the amounts of money spent on Malcolm McLaren's 'Duck Rock' project, where the completion of the project was practically a world recording tour.
Musically, the book starts in the 1960s with Horn being caught between the music of his musician dad and the music played on the radio, particularly the music of The Beatles, making it's imprint on whoever heard it. The music of his dad was the big band music first made popular in the 1940s which he played live and could sight-read. So young Trevor was taught to read music, as much as play it, quite early in his life. The stories of being bullied in school for wearing of glasses, and finding that musical instruments are more fragile was insightful. The link between his wearing glasses and his mothers health whilst carrying him was well observed. Many pregnant women could not look after their health and the health of their child as well as they wanted to, and did not know that what they endured in pregnancy would affect their child.
I liked it when young Mr Horn starts playing double bass and guitar and plays and tours in big bands and orchestras, and when he starts to take an interest in the potential of the tape recorder. I remember the descriptions of the early years in the Elton John biography, 'Me', and in the Tony Visconti book 'Bowie Bolan and The Brooklyn Boy'. In both of those books the most interesting parts of the books were when the musician was learning their craft, whilst there was some engage detail in their 'imperial years' the formative years were most interesting. The London years (1971-79) are when Trevor Horn's story really picks up. That is when he is quite often playing music he did not like for people who don't listen to music (though some might dance to it) and where the music business seems to be at it's most grubby, but when it teaches musicians the most.
His producing the number one hit in the mid-seventies for Tina Charles 'I love to love (but my baby loves to dance)' was a false start in the music business. The episode where The Buggles enter Horn's life are where his musicians apprenticeship truly seems to be over.
to be continued....