Pete Mosley is Business Editor for craft&design magazine. He works as coach and mentor to a wide range of creative and exceptional people.
'This book is for everyone out there that has a head full of ideas and the notion that earning a living from their own creative endeavour is simply the best thing ever.'
It's aimed at:
*People with a hobby on the verge of a business -working from home, studio or garden shed. *People who are desperate to escape the 9-5, or through redundancy or change of circumstances, need to start afresh. *Start-ups and fledgling businesses needing ideas, inspiration, and a guide to what works. *More mature businesses that need some fresh thinking *Folk who are looking for a friendly, jargon free guide
People like you:
Wood-turners, glass artists, potters,cake-makers, furniture makers, artists, coracle-builders, soap and candle makers, calligraphers and illustrators, jewellers, bead workers, blacksmiths, spoon carvers, knitters and weavers, model makers, leather workers, basket makers, toy makers, musical instrument makers, rug makers, well - all creative people! If you recognise yourself in this list, Make Your Creativity Pay will resonate, because for you it may well fill a need, solve a problem, answer questions, provide help and support, get you heading in the right direction.
"When you finally get started, when you overcome the resistance and the doubters, when you've done the first job and sent out the first invoice or had a wodge of cash put in your hand and had your first satisfied customer say 'Thank you, you've done a great job', or 'Can I have your business card, I need to tell my friend, colleague or boss about you', you'll feel like you've never done before." - Make Your Creativity Pay
This book is a great overview of the creative industry as it stands today - perfect for students or older people who would like to leave their desk job and pursue a more creative career on their own terms, but aren't sure how it all works to work for yourself, promote yourself, and diversify your portfolio through the internet as a creative entrepreneur. If you're already a tech-savvy business owner who is quite knowledgeable about this already, there won't be a lot that will be new to you, however I did appreciate the tools and projects that were presented and there were some great quotes I highlighted for inspiration.