Gold Blooded: A Story of Design, Gratitude, Love, and the Inexorable Imperative to Adapt.

by Evan Lessler

Gold Blooded is the story of the clothing brand Adapt, a streetwear label rooted in design, music, art, nostalgia and sports -- a chemistry class doodle, later born in a 10x10 room in a dirty UC Davis apartment, and finding a home in the foggy outer avenues of San Francisco, California. It is a story of growing up amidst a myriad of cultural influences, and the effects they can have on forming purpose and finding a path forward with singular vision. It is a story of the bay area and its rich sports culture, and a magical decade of dominance across multiple disciplines, the likes of which had never been seen before. It is a story of of inspiration, motivation and hustle, of sleepless nights and burning candles at both ends until the finish line is crossed. It is a human story of family, faith, friendship, love, loss, and gratitude, and the powers inherent therein. And finally, it is a story of growth, change, and the inexorable imperative to Adapt. Premium first-edition softcover book. 6" x 9", 320 pages with color imagery throughout.

320 pages, Perfect Paperback

Published May 26, 2023