Bigwig Startups Keys to Success features knowledge excerpts from some of the leading business executives in every the world including executives from Sequoia Capital (VC), Softbank (VC), Egghead (CEO), webMethods (CFO), Verisign (CTO), Doubleclick (CMO), Prudential (CEO) and more. These highly acclaimed executives explain the secrets behind the financial, marketing, business development, legal, and technical aspects of starting a new venture. This book is a must have for anyone starting a new business venture and contains the best advice for entrepreneurs ever given in one place.