Global Communication is the most definitive text on multi-national communication and media conglomerates, exploring how global media influences both audiences and policy makers around the world. This new edition is comprehensively updated to reflect the many fast moving developments associated with this dynamic field.
I read only some pages on it. Since I'm not a media-kinda person so i don't put much interest on it.
In pages i've read, the book discussed, a lot, about media (both written or electronic). They gave some data about how media affects Glob Com and so on.