My LinkedIn

by Patrice-Anne Rutledge

My LinkedIn® Step-by-step instructions with callouts to photos that show you exactly what to do Help when you run into problems or limitations with LinkedIn Tips and Notes to help you take full advantage of LinkedIn Full-color, step-by-step tasks walk you through making the most of LinkedIn! Learn how • Leverage the vast LinkedIn network, with hundreds of millions of members worldwide • Create your LinkedIn account, explore the LinkedIn site, and get started fast • Define your goals and create a profile that helps you achieve them • Enhance your profile with multimedia content including images, audio, video, and documents • Connect with people you know—and people you need to know • Make the most of LinkedIn Messages, InMail™, and Introductions • Systematically build your professional brand • Find new jobs, consulting opportunities, and clients • Optimize and streamline the way you manage contacts • Request, provide, manage, and revise professional recommendations • Use endorsements to demonstrate your expertise • Customize your LinkedIn home page to view the content that’s most relevant to you • Use LinkedIn Groups for networking, research, and marketing • Extend the power of LinkedIn with external tools • Access LinkedIn from mobile devices • Use LinkedIn to recruit the world’s best talent • Decide whether to upgrade to a LinkedIn premium account • Promote your firm with an outstanding LinkedIn Company Page • Drive maximum value from LinkedIn Ads and Sponsored Updates

Genres: Nonfiction

312 pages, Paperback

First published December 1, 2013

About the author

Patrice-Anne Rutledge is a business technology author specializing in social media, online collaboration, and presentation technology.

Her latest books include:

-- Using LinkedIn
-- Using Microsoft PowerPoint 2010
-- Teach Yourself Basecamp in 10 Minutes
-- The Truth About Profiting from Social Networking
-- The Web-Savvy Writer

Visit her website for book excerpts, tips, videos, and more: http://www.patricerutledge.com.

Reviews

[Angel Serrano · Rating 3 out of 5]

Consejos para maximizar LinkedIn: crear la cuenta, crear el perfil, desarrollar la red de contactos, personalizar, actualizar el perfil, comunicarse con otros miembros, búsquedas, uso de herramientas, visualizar noticias, buscar trabajo, recomendaciones, referencias, contratando empleados, participando en grupos, páginas de empresa, anuncios.

[Nicola · Rating 5 out of 5]

This book gives a fully comprehensive guide to using LinkedIn, and would be especially useful for anyone who is new to LinkedIn.