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The New Consumers: The Influence Of Affluence On The Environment

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While overconsumption by the developed world's roughly one billion inhabitants is an abiding problem, another one billion increasingly affluent "new consumers" in developing countries will place additional strains on the earth's resources, argue authors Norman Myers and Jennifer Kent in this important new book. The New Consumers examines the environmental impacts of this increased consumption, with particular focus on two commodities -- cars and meat -- that stand to have the most far-reaching effects. It analyzes consumption patterns in a number of different countries, with special emphasis on China and India (whose surging economies, as well as their large populations, are likely to account for exceptional growth in humanity's ecological footprint), and surveys big-picture issues such as the globalization of economies, consumer goods, and lifestyles. Ultimately, according to the orman Myers and Jennifer Kent, the challenge will be for all of humanity to transition to sustainable levels of consumption, for it is unrealistic to expect "new" consumers not to aspire to be like the "old" ones. Cogent in its analysis, The New Consumers issues a timely warning of a major and developing environmental trend, and suggests valuable strategies for ameliorating its effects.

192 pages, Hardcover

First published July 9, 2004

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About the author

Norman Myers

46 books2 followers
Norman Myers (born 24 August 1934 – 20 October 2019) was a British environmentalist specialising in biodiversity and also noted for his work on environmental refugees. He lived in Kenya for over 30 years and later settled in Headington, Oxford, England. Myers's work has ranged over diverse critical global issues and includes 18 books and over 250 scientific papers [bio sketch copied & shortened from en.wikipedia.org]

https://www.iucn.org/news/species/201...

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Profile Image for Faye.
304 reviews7 followers
September 29, 2011
Excellent statistical summary documenting the "new consumers" concept and really enjoyed the last couple of chapters where the author is optimistic and challenges the fortunate "old consumers" to modify their lifestyles for their own health and well being as well as reducing our impact on the planet.
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