Este libro contiene consejos sobre cómo poner las bases de una empresa; hacer buenos contratos poniendo todo por escrito; escoger buenos socios, clientes y empleados; mantener una actitud positiva y saber luchar cuando lleguen los problemas, no se aprenden en las escuelas de negocios, y de seguro le ayudarán a alcanzar el éxito. Todo se resume en 12 leyes: 1- No se haga empresario sólo para hacer dinero, sino porque es lo que usted ama. El secreto del éxito empresarial es decidir lo que uno quiere, hacer un buen plan, y trabajar con todas sus fuerzas para lograrlo. 2- Estudie las reglas del éxito: usted necesita toda la ayuda que pueda conseguir para navegar en el mundo empresarial. “Crea en usted mismo”, “Olvide el pasado”, "lo que el hombre cree, es" ... Todo se aplica! Por lo tanto, ¡estudie! 3- Tenga cuidado al hacer los números de su empresa. Los ingresos son importantes, pero muchas empresas venden mucho, pero pierden dinero debido a que calcularon mal los costos. 4- Manténgase enfocado. Concéntrese. No se trate de hacer 10 cosas a la vez: usted tiene una cantidad limitada de tiempo y energía. Y elija sabiamente: no todo es 'una oportunidad'. Equilibre su optimismo y su precaución. No se apresure. 5- Cuidado al hacer negocios con amigos: El dinero tiende a ser más poderosa que la amistad. Es mejor una amistad nacida de un negocio, que un negocio nacido de una amistad. Elija sus socios sabiamente. Un buen socio es como un diamante: difícil de encontrar. Un mal socio es como un diamante: tiende a salir carísimo... 6- Elija sabiamente empleados. No se limite a contratar al amigo del sobrino de su secretaria. Sea diligente. Entreviste a los candidatos, verifique las referencias. ¡Ellos serán la cara de su empresa! 7- Ponga todo por escrito. Las personas tienden a sufrir ATS, Amnesia Temporal Selectiva: sólo recuerdan lo que les conviene. Por eso, ¡escriba todo! 8- Controle, CONTROLE! La gente tiene la desagradable tendencia a robar. Judas se lo hizo a Jesús, le robaba de la bolsa del dinero (Juan 12,6). Si le robaron a Jesús, imagine lo que harán a usted... 9- Aprenda a comunicarse, a vender sus ideas y usted mismo. Usted puede ser fabuloso, pero necesita compradores! Además, aprenda a callarse. No hable de sus problemas financieros o de que están malas las ventas... Las personas siempre buscan signos de problemas para salir en carrera y alejarse de usted. 10- No deje que los problemas lo derroten. Por el contrario cálmese, respire hondo, y piense… 11- Concéntrese en buscar soluciones. El que busca encontrará. Las soluciones están allí, esperando que usted tenga la sabiduría para saber dónde buscar y descubrirlas. 12- Si usted pide la ayuda de Dios, recuerde: usted tiene que hacer su trabajo, Dios no va a implementar sus programas de marketing, o a despedir a sus malos empleados, o a tomar las decisiones que USTED necesita tomar.
Mauricio Chaves-Mesén, born on November 30, 1969, in San José, Costa Rica, is a distinguished author whose literary journey began at the age of eight with his first short novel. This early display of talent foreshadowed a life dedicated to the written word.
His initial career path was conventional; he became an attorney and earned an MBA. His professional pursuits led him to significant roles at international organizations, including the World Bank. He then transitioned into real estate development, achieving millionaire status before facing a market crash that resulted in significant financial loss. This pivotal moment redirected him back to his true passion: writing.
In his books “12 Laws of Great Entrepreneurs” and “Think Success,” he shares his personal narrative of overcoming failure and rediscovering his calling. These works embody his belief that setbacks are merely destiny’s way of guiding us toward our true paths.
Beyond self-help and business literature, Chaves Mesén has translated over seventy books, making seminal works accessible to Spanish-speaking readers. His translations include “The Little Prince” by Antoine de Saint-Exupéry, “Think and Grow Rich” by Napoleon Hill, “The Prophet” by Kahlil Gibran, and “1984” by George Orwell. He also introduced Spanish translations of esoteric classics like “Cosmic Consciousness” by Maurice Bucke, “Atlantis” by Donnelly, and “Secret Societies” by Heckethorn, along with works by Orison Swett Marden, Wallace Wattles, William Walker Atkinson, and Florence Scovell-Shin.
As a novelist, he is renowned for his “Caballeros de Nostradamus” saga, which merges historical fiction with esoteric knowledge, featuring figures such as Da Vinci and Nostradamus. Titles like “La Pirámide del Apocalipsis,” “El Oráculo de la Atlántida,” and “La Profecía de Da Vinci” offer a thrilling blend of adventure and mystery, captivating readers worldwide.
Chaves Mesén’s work delves into personal growth, success, and the application of ancient wisdom to contemporary life. His investigative spirit explores the hidden secrets of organized power and global secret organizations. He believes in discovering one’s talents and using them to fulfill one’s purpose, a philosophy encapsulated in his quote: “To be happy, fulfilled, and to achieve success and prosperity, discover your talents, and then use them to accomplish your purpose, regardless of what happens around.”
His journey from attorney to millionaire to writer illustrates the unpredictable twists of fate that shape our destinies. His novels and translations invite readers to explore profound themes and timeless questions, all within a compelling narrative.
His commitment to writing and his belief in the transformative power of literature have established him as a respected figure in the literary community. His works continue to inspire and guide those seeking personal and professional fulfillment, making him a beacon for readers and aspiring writers alike.
His books often focus on self-improvement, success, and the power of the mind. Here are some key lessons from his non-fiction works: The Power of Positive Thinking: His translation of “El Sistema de la Llave Maestra” by Charles Haanel emphasizes the creative force of the mind and its unity with the Universal Mind, activating the law of attraction. “A positive mindset that harbors great thoughts can attract prosperity and happiness”. Self-Determination: In “12 Laws of Great Entrepreneurs,” Chaves Mesén shares insights into the entrepreneurial spirit, highlighting the importance of self-reliance and the ability to shape one’s destiny through decisive action. Overcoming the Past: He believes in the freedom to detach from one’s past. These lessons encapsulate a philosophy that combines ancient wisdom with practical strategies for personal and professional success. They encourage readers to think big, act with purpose, and believe in their ability to manifest their desires.