How to Really Use LinkedIn

by Jan Vermeiren, Bert Verdonck

LinkedIn is the largest professional network in the world. The majority of the users has 3 questions: “What’s in it for me?”, “I have a profile, now what?” and “How to get more results without spending a lot of time?”

In the second - totally revised - edition of this international bestseller you will learn:
- 5 step basic strategy to be successful with LinkedIn
- 10 powerful ways to find new customers, employees, suppliers, partners, investors, experts or a new job
- 42 tips to make your profile stand out
- 11 strategies to apply LinkedIn at an organizational level (including Company Profile and the LinkedIn Strategy Matrix© for Organizations)
- 3 strategies (passive, active and proactive) to boost your personal or company branding
- 5 steps for event organizers to mix online and offline networking
- 17 ways group managers can stimulate interaction in groups
- 31 answers to frequently-asked questions (FAQs)
- 30 lesser-known functions and opportunities
- Plus 53 new pages, including extra tips and timesaving tools and much, much more.


Some quotes about the book

“Jan and Bert, the networking experts in Belgium, have written the ultimate book on online business networking. How to REALLY use LinkedIn will benefit professionals wishing to enter the next era of networking. The book contains fascinating insights on the meaningful use of LinkedIn in a business environment; it familiarizes you with the unknown, interesting features of LinkedIn; and it deals with burning questions around this social network. In short, this book is an indispensable guide to discover the power of LinkedIn!” Erik Van den Branden, HR Director, PriceWaterhouseCoopers Belgium

The importance of having a great team is one of my Success Principles—a team including colleagues, customers, suppliers, partners, and experts. How to REALLY use LinkedIn is your guide to find them—fast!
Jack Canfield, Co-author of The Success Principles™ and Co-Creator of the Chicken Soup for the Soul® series

“How to REALLY use LinkedIn is a must-read for anyone who wants to grow their business through networking. Even if you’re already a member of a referral or network organization, Jan Vermeiren and Bert Verdonck offer powerful, advanced strategies for how LinkedIn can help you get even more out of your participation in those sites as well.”

Ivan Misner, NY Times Bestselling author and Founder of BNI

“If you take networking seriously, use LinkedIn. If you take LinkedIn seriously, read this book.”
Edgar Valdmanis, Marketing & Projects Director at the Norwegian Computer Society

Genres: Business, Nonfiction

240 pages, Kindle Edition

First published January 1, 2009

About the author

Jan Vermeiren is een Vlaamse schrijver.

Jan Vermeiren in de Nederlandstalige Wikipedia


Jan Vermeiren is a Flemish writer.

Jan Vermeiren in the English Wikipedia

Reviews

[Shawn · Rating 2 out of 5]

Based on reviews of Jan Vermeiren's book I was hoping to gather some new nuggets of info from this book to use with my current networking with Linkedin. For the beginner this may seem useful, but for someone who has had some time to learn the facets of this area of networking it seems rehashed and repetitive. But what drove me to lower the rating even further was the poor editing throughout the book. I felt like I was reading a word document put together without being proofread. There are better choices out there and I would steer clear of this one.

[Tania de Winne · Rating 4 out of 5]

This book is a great hands on tool to get cracking on LinkedIn. Jan really has the knack to break the use of LinkedIn down in baby steps and in the same time give extra tips for experienced users too. Looking forward to the second book with all the updates!

[Mark Polino · Rating 4 out of 5]

A well done look at LinkedIn. It did feel like authors were doing too much advertising o their other products throughout the book. I do have a small pile of item to go and review on Linked In so the book was useful.

[Shantanu · Rating 5 out of 5]

Brilliant book which has helped me a lot in developing knowledge in using Linkedin. My favourite section is the one on the five fundamental principles of Networking....I must have read the book five times,,

[Tony Vynckier · Rating 3 out of 5]

Het succes en het belang van LinkedIn staat vandaag de dag als een paal boven water.
Dit boek werd in 2009 uitgegeven en toen al was het belang van LinkedIn duidelijk.
En ja, een aantal elementen uit het boek zijn ondertussen achterhaald.

Toch blijven een groot aantal begrippen uit dit boek brandend actueel en maakten het voor mij de moeite waard om dit boek ter hand te nemen:
- Niet alleen contacten ‘leggen’ maar deze ook ‘onderhouden’
- Netwerk attitude
- De gouden driehoek van netwerken
- De kracht van de tweede graad
- Het belang van diversiteit
- De Magische E-mail

Het lezen van dit boek heeft me aangezet om mijn contacten opnieuw te bekijken, om mijn ‘Groups’ onder de loep te nemen en te herzien en om mijn ‘Recommendations’ terug op te pikken.

TONY VYNCKIER

[George Araman · Rating 3 out of 5]

Good points at times and good summary.

[Annemie · Rating 5 out of 5]

This book REALLY helped me start using LinkedIn. How to build a good profile (use a decent picture!), how to build my network on LinkedIn, the importance of knowing my goal(s) and starting from there, what to do and not to do with invitations, etc...

And yes, the book is dated, as it's all about an ever changing website.
BUT: Jan wrote already 2 updates (up to some 80 pages) - all for free! With (again) great tips like using SlideShare to get high rankings on Google, or how to put a movie in your profile, even though that's 'not possible'...

He's an expert, he knows what he's talking about, and he abundantly shares his wisdom to help all of us.
Looking forward to volume 2 ;-)

REALLY recommended!

[Bertverdonck · Rating 5 out of 5]

"How to REALLY use LinkedIn" is stimulating, enjoyable and informative. Jan excels at sharing valuable, pragmatic knowledge in this book. I found it to be very helpful, even for seasoned networkers or experienced LinkedIn users, like myself. I recommend this book to better understand the sound principles of networking and to learn more about the amazing power of LinkedIn. It truly is the best LinkedIn book on the planet!

[James · Rating 2 out of 5]

The guy knows his way around LinkedIn but a little disappointed his strategies did not share many new or unique ideas. A quick read though, so worth picking up for some pointers.

[Dessyslava Stoichkova · Rating 3 out of 5]

Вече остаряла за времето си, но съдържа ценни съвети :)