Updated: This is a book I will buy, read again and make notes in. I have found the things I've read by Colin Powell to be very insightful and thought provoking. Powell, is on my short list of "people, alive or dead, that I would like to have a conversation with"
About 10 years ago I received a PowerPoint of Colin Powell's leadership points. I found that presentation to be very insightful and since that time have had an interest in Colin Powell. Although I have yet to finish this book, it's well on its way to 5 stars and a book that I intend to purchase, read again and highlight and underline.
I have never commented on a book before finishing, but this is a point I want to remember. In this day in age I find it very insightful... From Chapter 20 - Five Audiences
"I learned the "you're not the only one at risk" rule in 1987, when I was Deputy National Security Advisor, moments after my very first Sunday morning TV interview, on This Week with David Brinkley. I was doing fine; and we were near the end of the show. The great reporter Sam Donaldson, one of the regular panelists, grabbed the mike and in his aggressive manner asked, "Why should we trust you? You are a military officer, and after the recent NSC Iran-Contra scandal, with military officers in charge, why should we trust you?" During the half minute that was left, I thought I gave a rather good account of myself and why I could be trusted. After the show, I remarked to Sam that I thought I had gotten the best of that exchange. I won!
Sam smiled at my naivete. "General," he said, "when you are with the press, you are the only one at risk. I can never lose." I never forgot that.
And he added, "Never smirk at us when you think you're ahead.""
That interaction from almost 30-years ago is so telling about our media. The media is not there to objectively report the news, they are there to push their agenda. If they don't like you, watch out!
________________________________________________________
Chapter 25- They'll Bitch About the Brand
"as you examine solutions, make sure you think them through down several levels into secondary effects, and when you arrive at what you believe will be a solution, you have to then ask yourself if you have just let wishful thinking set you up for more problems."
"surround yourself with sergeants - that is, people with ground truth experience whose thinking is not contaminated with grand theories."