Webinars for Dummies

by Sharat Sharan, John Carucci

"Webinars For Dummies "shares the steps necessary to plan and produce a successful webinar. Packed with the expertise of a company that produces over 20,000 webinars a year, this book offers large and small organizations the steps to create their own webcast. The book Part I - An Intro to the basics of what a webinar is, how it works, and how it can be used with instructions on determining your need, budget, and available toolsPart II - Planning guidance through the steps of selecting a topic, creating a script, producing graphics and slides, and marketing your webinarPart III - ACTION!: explanations on creating the webinar, with advice on handling both a live and pre-recorded webcast. Also includes advice on troubleshooting on the fly, handling viewer questions, and archiving.Part IV - On to the Next how to archive a webinar for future viewers and incorporating webinars into a marketing plan.Part V - The Part of lists of tips for effective webinar production and marketing, including ten case studies of successful webinars and ten ways to ready yourself for a live webinar

288 pages, Kindle Edition

First published January 1, 2014

Reviews

[MK · Rating 1 out of 5]

This is a book published before the pandemic, so I felt the information in the webinars was outdated. If you use webinars for business or education, you will be better able to understand the tips for Zoom and Cisco Webex by watching YouTube videos than by reading this book.