Multiple best-selling author of "Get Clients Today", Christian Mickelsen is back with an inspiring message of hope for business and humanity in "Change The World". After going from food-stamps to being a self-made millionaire, Mickelsen uplifts us with the true spirit of entrepreneurism before laying out the specific steps he took to create and sell the training programs that have made him a legend in the coaching industry. In this book you’ll -The true story & inspiring message of a ‘good guy’ who enlisted the support of coaches to overcome bullying, bankruptcy and relationship challenges to eventually find personal and financial success. - The ground-breaking mind-set shift that will allow you to pave your own path out of mediocrity,so you can change the world by teaching your truth to the people who most need to hear it. - The clear, specific, easy to follow, step-by-step roadmap that takes you from zero to a million dollar a year business, that virtually anyone can use. This is a must-read for every advisor, coach, teacher, trainer, internet marketer & anyone else who knows they were born to make a huge difference in the world.
HIGHLIGHTS: 1. You don’t have to know it all to get started, you just have to know more than most people to help others. - You want to start not only thinking of yourself as an expert but also as a leader. - You want to take on a stewardship role over the group of people that you’ve now picked as your tribe. - You want to become a leader of your tribe – a steward over your tribe. You want to take care of them. You want to nurture them. You might even make a mission out of helping people in your tribe.
2. Pain is one of the biggest drivers to move people to action.
3. The first thing you want to potentially create an info product that you can give away for free. This could be an article, video, or audio. It could be a software or tool. It doesn’t necessarily matter what format it’s in. It just needs to be something of extreme value to your tribe.
4. I'm thinking about who would benefit the most from my talents and who could pay the most for them.
5. One of the best ways to reach people to win them over is to ask them how you can best help them.
6. Bottom line: Let people pay you for what you have to offer. Your programs are a gift to this world. You deserve to be well paid for what you contribute.
7. A great thing about info products and training programs is you can create them, record them, and keep marketing them and making money from them for a long time without having to do a whole lot of extra work. You do some work with marketing, but a lot of that can be automated.
8. If you want to sell something – if you want to sell a training program – then you need to sell something that helps people make changes, get out of pain, and achieve a goal of some sort.
9. You just need to be a little bit better than most folks out there, so you can help them along.
10. They are hungry for leaders that they can trust. There’s so much information available out there on the Internet and in books, and it’s hard to wade through all of that information to really figure out what to do.