[Won as a First Reads]
Looking for a book that will make you think about race in a slightly different way? Looking for a book that shows us how much progress has been made? Looking for a book that describes the true cost of that progress? In many ways, this is that book. Written in an easy style with structured history and memoir-esque reasons, SomBFaB plays out like a Michael Moore movie, only fair, balanced and truly important for everyone no matter what side of the divide you are on. This book is a great gateway to the race discussion and if you are involved in School, Real Estate, Advertising or Religion and tackling cultural diversity, it is a must read.
Obviously this does not come close to touching on all aspects of integration (according to this book, integration is between Blacks and Whites only, for starters). Tanner Colby, in his Preface (which is easily worth the price of admission) says that it would be impossible to even attempt a book that came close to discussing all aspects of integration. What SomBFaB does, though, is present a selection of anecdotes that are centered on four different regions and four different aspects of life: School, Home, Work, Church.
Below are reviews on each aspect (School is part 1, Home is part 2, etc.), but that is only a glimpse at the depth Colby tackles each topic. I don't know if I can recommend this book enough ... but I know I'm probably buying a couple of copies to give away to Administration at my school so they can understand why we have a dorm-day separation in the cafeteria and how tough it is to build up a diverse student body, especially with a majority white faculty.
Part 4: Colby ends the book with the story of Grand Coteau, Louisiana. To say much more would be to steal the power and message of this anecdote. Though it reads as its own separate entity to the book (the other sections all are quick to relate to previous sections and previous sections lead directly into the next sections), there are glimpses of why Religion must be discussed and how it is the most important of the four aspects described.
The brief epilogue helps right a wrong I had started noticing while reading the final section - a lack of citations. That may be due to the status of the copy I got (Advanced Uncorrected Proofs), and I hope that is remedied in the actual copies of this book.
Part 3 review: In my Advance Uncorrected Proofs copy it says: "Advertising now has to be culturally competent across the board. To get there, integrating the white hierarchy of the big agencies is going to take years. In the meantime, black agencies are still asserting ownership of black consumers, but their seventies-era, race-based business model isn't any better suited to the new media universe than the white guys'." Now, maybe I'm just crazy in my interpretation of this sentence, but it sounds like the only way you can get a culturally competent crew of people is if they are balanced racially. That is, that some sort of Affirmative Action HAS to take place for true cultural competency. Now, I would have lesser issues with this argument (besides a big one, namely that one race can NEVER know another race and that targeting specific racial identities in ads IS OK) had he not spent the last 10 pages describing how the internet has shown the need for racial targeting to be a moot point. That people will go to what they want regardless of the advertising (well, "regardless" is the wrong word, but "despite" doesn't work so well either). In other words, he just spent 10 pages describing how black agencies are unnecessary and then in two sentences describes that the reason they exist (paraphrasing: white people don't understand blacks, so only blacks can sell to blacks) IS A TRUE REASON! This is the first time that Colby has actually pushed a race button and seemed to completely misinterpret what came out of the food hole.
The rest of this section - focusing on advertising, since that's what Tanner Colby did before becoming a writer - is as interesting and intriguing as the entire book has been so far.
Part 2 review: After the school integration, he talks about neighborhood integration. The best pieces here were the backing information, where he discusses the creation of suburbia. I will say that it is unclear whether we are heading in the right direction in terms of neighborhood integration, or if there has been no progress made at all. Throughout this section, Colby goes on describing what are the various pieces of racism that exists today and that existed back then. What he doesn't discuss is as important as what is discussed, namely: white flight INTO black neighborhoods (as what is being done right now in Portland, Or around the north Portland area). Again, the lack of other races discussed thoroughly is a little bothering, but given his focus of Kansas City, Missouri, maybe that's fitting.
Part 1 review: Ok, I don't normally do this, but this book has definitely inspired me to write mini-reviews while reading. At the very least, it has been incredibly interesting and thought provoking. The only other book to have gotten me to think about Race as much as this one, and that was just the Introduction/Preface. There, Tanner Colby presents just a bare skeleton of an idea that any American (and this book really is meant for US race relations, though I'm sure other countries may have similar stories) needs to look at.
Then he goes on to discuss school integration.
While laying the factual framework for this section (chapters 1 and 2), it does get a little boring. Some of the information is old hat for anyone with a decent Government class (like mine from High School), but other aspects are definitely region-related and about that time is when the book really gets interesting. During the last three chapters in this section, we delve more into anecdotal evidence - and it is powerful to read. As a person of mixed race myself, it was moving to read about the "Oreo" idea and "Acting White." I had brought up to the faculty at the school where I teach how I've been "Treated White" for almost all of my schooling career and they didn't understand. This book explained it better than I ever could.
There's also some hope in the last few chapters, giving the sense that racism isn't holding back the schools in this particular region, but socio-economic factors instead. This is something that is very true in Oregon also.
This section also leaves me with the hope that the rest of the four parts of this book will be as illuminating and thought-provoking as the first. Tanner Colby may be white, he may have selected very specific areas to cover, but he's done a nice job of including the black voice in this book.
Now if only there were other races included in the discussion; racism isn't just a Black/White issue, after all.