Control Your Cash: Making Money Make Sense

by Betty Kincaid, Greg McFarlane

“A 14% credit card rate! What a deal!”
“Where it says ‘adjustable’ here on my mortgage — that means ‘fixed’, right?”
“Work until I retire, then collect Social Security. That’s my wealth plan.”

If you’ve ever wondered how your money works, where it goes or how it grows, stop wondering. Control Your Making Money Make Sense deconstructs personal finance so that everyone but the hopelessly inept can understand it. Inside, you’ll
-how to get your bank accounts, credit cards and other financial instruments to work for you, and not the other way around
-the right way to buy a car (i.e. with the salesman cursing your name as you drive away)
-where and how to invest, and what all those symbols, charts and graphs mean
-how to turn expenses into income, and stop living paycheck-to-paycheck
-whom the tax system is stacked against ( it’s most of us) and how to use that to your advantage
-the very key to wealth itself. In fact, the authors thought it was so important they put it on the cover so you can read it even if you’re too cheap to buy the Buy assets, sell liabilities.

Finally, a book that explains personal finance not only in layman’s terms, but in detail. If you can read, and have any capacity for self-discipline, invest a few bucks in Control Your Cash now and reap big financial rewards for the rest of your life.

A lifelong entrepreneur, Betty Kincaid is a real estate investor and the former president of the Women’s Council of Realtors. She divides her time among Las Vegas, Maui, Costa Rica, and other places.

Greg McFarlane owns and operates McFarlane Media, an advertising firm based in Las Vegas. His company writes radio and TV commercial scripts, billboards, sales kits and long-form videos for Fortune 500 companies and other clients.

329 pages, Kindle Edition

First published May 17, 2010

About the author

Betty Kincaid is among the most accomplished women in American real estate. In 2005 she served as president of the national Women’s Council of REALTORS®.
Betty has specialized in everything from managing a title company to buying and selling industrial properties. In the early 1990’s she founded a business that specialized in IRS Code 1031 property exchanges. By the time she sold controlling interest in 2004, it had become one of the largest, most profitable and most respected companies in the industry.
In 2007, Betty helped found the University of Nevada–Las Vegas Center for Entrepreneurship. Her latest projects are showing prospective independent businesspeople how to create business plans and financial statements, and teaching them the keys to financial independence and responsibility.