Social Media Marketing In A Week: Create Your Successful Social Media Strategy In Just Seven Days

by Nick Smith

Social Media Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you need to know in just seven short chapters. From making the right first impression and having a unified message and strategy, to knowing where your audience is, engaging them and managing your reputation, you'll discover how to build a relationship with your customers on sites like Facebook, YouTube, Flickr and Pinterest, without selling to them. This book shows you how to get started with social media giving you the ability and best practice to interact confidently with your fans and subscribers. Whether you choose to read it in a week or in a single sitting, Social Media In A Week is your fastest route to Gain insight with cases studies of companies that have achieved positive results from social media- Get started with key strategies and tactics and learn how to find and engage with your audience- Learn how to set up and configure Blogging, Facebook, Twitter and LinkedIn- Learn how to set up and configure YouTube, Google, Pinterest, StumbleUpon, and other ones to watch- Utilize other people's content to help you become the authority in your marketplace, in one hour a day or less- Discover the tools and techniques that will help you to continually manage your social media campaignABOUT THE SERIESIn A Week books are for managers, leaders, and business executives who want to succeed at work. From negotiating and content marketing to finance and social media, the In A Week series covers the business topics that really matter and that will help you make a difference today. Written in straightforward English, each book is structured as a seven-day course so that with just a little work each day, you will quickly master the subject. In a fast-changing world, this series enables readers not just to get up to speed, but to get ahead.

Genres: Nonfiction, Business

128 pages, Kindle Edition

First published January 1, 2013

Reviews

[Alicia · Rating 2 out of 5]

Speedy Sunday read. Smith spends way too much time talking about Google+ & not enough about Instagram; maybe he should revisit this book every 5 years to keep it relevant? Wished he spoke more about SEOs & analytics, though.

[Emma Flanighan · Rating 3 out of 5]

Defiantly dated but to get the absolute basics it’s decent. Learnt a couple of new terms and it broke things down super easily. Like the end of day recaps.

[Nettye Johnson · Rating 3 out of 5]

Quick read. Got a few good tips.

[Joan · Rating 5 out of 5]

I love these 7 day and Dummies books for a quick refresher of what's most important about the complicated things that we run in our lives. Nick Smith has a fun style that will benefit the newbie to Social Media Mktg and the veteran.

[Teena in Toronto · Rating 3 out of 5]

I find the concept of social media fascinating ... I have accounts on Facebook, Twitter and LinkedIn and I blog. While the Internet came along long after I was born, I have obviously embraced it and it's a big part of my life along with social media.

This book is directed to the newbie, which the author states right away. It is divided into bite-sized chunks of information spread over seven days:

Sunday - Introduction to social media
Monday - Successful case studies
Tuesday - Getting started with social media marketing
Wednesday - Phase one of your social media takeover
Thursday - Phase two of your social media takeover
Friday - Phase three: quality content creation
Saturday - Managing, metrics and scaling up

Each chapter has a summary of the previous chapter(s), information along with helpful tips and real examples, and finishes up with multiple choice quizzes. I liked the writing style ... it's written in a conversational manner.

I found it a bit ironic, though, that in the blogging sections, the author recommends that you update your blog two and three times a week yet he has only blogged twice in 2013 (in January and February) ,,, shouldn't he be practicing what he preaches?!

Blog review post: http://www.teenaintoronto.com/2013/08...

[Regina Foo · Rating 4 out of 5]

A quick read with essential information needed to excel in social media marketing. Definitely worth re-reading to review on the marketing plan on social media.

[Zlatka · Rating 4 out of 5]

A good overview with a few tips when you are starting. Useful tips included, aimed mostly on small businesses.

[Demi · Rating 2 out of 5]

More of a guide for people who have no knowledge of social media at all. Very basic!

[Himanshu Singh · Rating 1 out of 5]

Only for those who know nothing about Social Media. All the information can be found on Internet. No need to buy it