For interior designers and architects who have always dreamed of having their own design firm…this book can make that dream a reality. How to Start and Operate Your Own Design Firm takes readers step-by-step through the process of establishing a business, from developing a business plan to running an office. This comprehensive guide is packed with nuts-and-bolts information on such topics as getting financing, setting fees, establishing a client base, advertising and marketing, dealing with insurance and banking, and getting accounting and legal assistance. There’s even valuable help with the psychological challenges of starting a business—fear, risk, guilt, success. Filled with real-life success stories, business checklists, and self-evaluation forms, this invaluable guide offers everything designers and architects need to make their dreams come true.
I purchased this book as a primer into Architectural Practice which was NOT the AIA's Guide to Professional Architectural Practice. And I recieved just that. This book is written in a very "down to earth" way with much of the business information being geared towards architects and designers. I will probably re-read portions as needed in the future, but this is by no means an exhaustive reference on the subject. It is certainly worthy of a browse for those seeking alternative practice information. And it is definitely a must purchase for those seeking a cheering section, the author is highly motivated and wishes you all the best.