I read this for my Media Literacy Theory class in college and it was, quite frankly, a challenge. Though many of the pieces are extremely interesting and poignant, the point of the book is to squeeze out the true nature of media theory writing, and this kind of writing is… experimental.
Even though many of the pieces in this book were challenging and tricky, it was great to pair them with a weekly class discussion that sort of anchored each theory/point. All in all, heavily academic, inaccessible, and experimental, but a gem if that’s what you’re looking for.