Design for Communication: Conceptual Graphic Design Basics

by Elizabeth Resnick

Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six * The elements and principles of design * Typography as image * Creative word play * Word and image * Grid and visual hierarchy * Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.

Genres: Design, Art Design

532 pages, Kindle Edition

First published June 10, 2003

Reviews

[Maryam Alhamar · Rating 3 out of 5]

It contains projects & assignments briefs, useful for educators.
The basics of graphic design were explained in a simple way.
I took it as a review of the basics, I'm a multimedia design student and already taken principles of design.
Enjoyed it!

[Rajwinder]

Nice book