As a Southerner, I don't believe the character Gigi is really from any part of the South, not even Atlanta. I think she was based on Helen Andelin's "Fascinating Womanhood" groups, a California phenomenon, plus a back-story that doesn't quite explain...Helen Andelin did preach antifeminism at women, but she was old, and they asked. She did not walk into a high school cafeteria, on her first day as a student, and leap up on a table and start yelling at the queen of the twelfth grade that she's not treating her boyfriend right. Gigi Rabinowitz, whose parents are determined to force her to be Cher Horowitz's new best friend, is not from the real world, but if she were, she'd be from some obscure place in the Midwest. Atlanta would be where she went for the cosmetic surgery.
But comedy is what this series is all about, and though Carla Jablonski lacked H.B. Gilmour's inspiration she did have a clever idea: The kids are competing for a TV hosting job. Cher and De recuse themselves, the better to launch Cher's career as a Hollywood beauty consultant. They're tempted to sabotage Gigi's video, because Gigi is so awful and so many of their friends are in the competition...but then, too, there's the consideration that if Gigi gets the job she won't go to their school next term. In the end the whole Clueless Crowd learn a serious moral lesson--without spoiling the laugh-out-loud quality of their series.