"How an explosion of creativity in developing countries is changing the world - and why the developed world needs to start paying attention."
There is an explosion of creativity happening in the developing world right now. Best selling creativity author and keynote speaker Fredrik Härén wanted to understand what this creativity explosion means, what it will lead to and how it will change the world.
So he set out to find out.
The last five years Fredrik Härén has been to 18 developing countries (and 8 developed countries) and done more than 200 interviews with people who in some way are involved with business and creativity.
He has met with cosmetics executives in Russia, professors in South Africa, creativity consultants in Egypt, IT-journalists in Iran, hotel managers in Dubai, designers in Indonesia, government officials in Thailand, mobile phone designers in South Korea and many, many more.
The result of his research is this book. A book about “The Developing World”. In this book you will learn about the advantages of being a creative person in a developing country, about what the developed world can learn from the developing world, and most importantly, you will read about the dangers of defining yourself as “developed” in a world that has never been developing faster than now.
It is a book that may turn your view of the world up-side-down, and that hopefully will inspire you to become more curious about the great changes happening in the world right now.
Fredrik Härén is an author and speaker on Business Creativity. He has delivered over 1,500 presentations, lectures and workshops in over 45 countries and has inspired hundreds of thousands of business people to become more creative and to look at the world in a new way. He is the author of nine books, including “The Idea Book” that was included in “The 100 Best Business Books of All Time”.
Decent book (in Swedish) about the speed of change in the "developing" world and the lack of change and willingness to change or question oneself in the "developed" world. Main thesis is that by labelling ourselves as developed countries, we fail to see our own potential and to dream big (again). The energy and the momentum is all in Asia, Africa, the Middle East and Latin America, and the middle class of the West will one day wake up from their media bubble and wonder when the world changed.
Granted, this book is from 2009 and since then quite a few illusions in the West have given up the ghost. But essentially it all things very true to me still. "Why try harder+" is all too often the mantra in my part of the world.
I think what I like most about the book is the energy in it, the feeling that lies with the author and that he works hard to successfully convey. I sometimes feel that the book repeated itself alot, and it frustrated me that I once wanted to look up an example (on average salaries in Sweden and South Korea) - and couldn't find any sources supporting the author's claim. Still, I think the perspective of the book still speaks to me, especially since recently coming home from living two months in Thailand.
Compelling but extremely one sided... A little like an advert for developing centuries rather than an analysis of their future capabilities.
Would like to have heard more about the challenges faced by the developing world within the book. It also largely ignored the point that much of Eastern Europe is also on a similar playing field to the example countries cited.
One idea, many examples as one other reviewer wrote. The idea is people in poor countries these days are more creative than people in rich countries. The book is well written so the many anecdotes are entertaining. Still they remain anecdotes.