Brilliant Service is the Bottom Line

by Simon T. Bailey

Let's put the truth on the Poor service is pandemic in business today and most organizations - and their products and services - have become commodities. So how can you differentiate yourself in a crowded marketplace in a Nano-speed world? By consistently giving customers a Brilliant Service experience. Quite simply, Brilliant Service is the bottom line. Not only is it your primary point of differentiation and the critical factor in creating cult-like customer loyalty, it also has a provden, direct impact on financial results. Stop doing customer service and start creating genuinely memorable, transformational customer experiences.

44 pages, Paperback

First published June 1, 2007

Reviews

[Jill · Rating 3 out of 5]

Customer service is key to any successful business. Simon shares some real life experiences and points out some keys to remaining successful. Good group conversation pieces in here. Felt that some of the content was advertisement for some businesses, though Simon stated that was not the case, just how it read.