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Persuade for Good: How to be a Person of Influence Who Changes the World One Conversation at a Time
In Persuade for Good™, GUIDE Culture Co-CEO’s and Master Trainers and sales experts, Macy McNeely and Kathryn Shubert, reflect on the business and business development advice they would share with their young children should they pursue entrepreneurship later in life. Between their own personal accounts and lessons learned in business, they explain how sales and persuasion are essential to any successful business operation and give you tactical action steps that you can take to become someone who not only has the skill of persuasion, and superior sales skills, but the skill to Persuade for Good™.
McNeely and Shubert’s once-failed entrepreneurship journey allows them to debunk 10 business myths that you may be believing and may even be holding you back from being able to change your corner of the world.
By implementing the mindset shifts that you’ll have access to in this easy read, you will find a renewed spirit and feeling of hope as you begin to see what life and business can look like when you stop listening to the outside noise and start Persuading for Good. This book will give you the motivation and skills that you need to step into success, growth, and business development that you have never experienced before.
Unlock impactful results in the business world with a focus on effective communication. There are rapidly changing marketing tactics and many different effective business skills that are flooding the business world, but one thing we KNOW to be true is that sales skills are life skills and they are the number one thing you need to be a successful business owner. Imagine being a strong influential communicator in the modern business world.
Delve into the pages of this resource and uncover invaluable strategies and insights on mastering your persuasion skills. Convey powerful messages and ideas that resonate with your audience while having massive impact .
McNeely and Shubert’s once-failed entrepreneurship journey allows them to debunk 10 business myths that you may be believing and may even be holding you back from being able to change your corner of the world.
By implementing the mindset shifts that you’ll have access to in this easy read, you will find a renewed spirit and feeling of hope as you begin to see what life and business can look like when you stop listening to the outside noise and start Persuading for Good. This book will give you the motivation and skills that you need to step into success, growth, and business development that you have never experienced before.
Unlock impactful results in the business world with a focus on effective communication. There are rapidly changing marketing tactics and many different effective business skills that are flooding the business world, but one thing we KNOW to be true is that sales skills are life skills and they are the number one thing you need to be a successful business owner. Imagine being a strong influential communicator in the modern business world.
Delve into the pages of this resource and uncover invaluable strategies and insights on mastering your persuasion skills. Convey powerful messages and ideas that resonate with your audience while having massive impact .
77 pages, Kindle Edition
Published August 1, 2023
37 people are currently reading
349 people want to read
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Displaying 1 - 7 of 7 reviews
January 10, 2025
hard for me to follow
The authors say that the book did not have an editor, and they just wanted to get the information out there. Because of this, I found the information hard to follow. Additionally, I felt like the entire book was a pitch for their sales seminars. I liked the heart of their message, just found it unorganized and, to be honest, a little “salesy.”
The authors say that the book did not have an editor, and they just wanted to get the information out there. Because of this, I found the information hard to follow. Additionally, I felt like the entire book was a pitch for their sales seminars. I liked the heart of their message, just found it unorganized and, to be honest, a little “salesy.”
February 27, 2025
truly incredible honest book that helps
This books shows you that it takes more than just skill to become a great marketer or sales person. It shows you how to use your people skills and how to actually find out what the customer wants so that you can provide a service that caters to what they need! A must read book! Thank you ladies!
This books shows you that it takes more than just skill to become a great marketer or sales person. It shows you how to use your people skills and how to actually find out what the customer wants so that you can provide a service that caters to what they need! A must read book! Thank you ladies!
January 5, 2025
This book is for anyone, not just sales. It helped me get in the correct mindset. It also reminded me of why I do what I do. I wish it would have given a few more tangible tips that I can use immediately. That part was a little disappointing.
August 3, 2023
Great read for entrepreneurs and those aspiring to take on something new or better themselves. Not just for sales!!!
March 4, 2024
Eye Opening
Love that it is short and to the point. I’m new to the world of sales and found this to be an eye opening approach to it. I recommend!
Love that it is short and to the point. I’m new to the world of sales and found this to be an eye opening approach to it. I recommend!
February 26, 2025
Good info just wish it had a bit more in-depth info. Will still reread
October 12, 2025
Hmmmm…where is the how to?
It had some good points, but never taught you “the how to” in my opinion. Lots of stories, but no key steps to follow.
It had some good points, but never taught you “the how to” in my opinion. Lots of stories, but no key steps to follow.
Displaying 1 - 7 of 7 reviews