American Generations : Who They Are, How They Live, What They Think

by Susan Mitchell

Age is the most important indicator of lifestyle, determining educational attainment, household composition, labor force status, income, wealth, and spending patterns. American Generations explores all these areas so you can quickly and easily see the trends—without having to do the number crunching yourself. The fourth edition of American Generations compares and contrasts the five living age Millennials, born 1977-94; Generation X, born 1965-76; Baby Boom, born 1946-64; Swing, born 1933-1945; and World War II generation, born before 1933. The book opens with an in-depth overview of the demographics of the generations, followed by ten chapters covering attitudes and behavior, education, health, housing, income, labor force, living arrangements, population, spending, and wealth. This edition is particularly valuable because it presents important 2000 census multiracial counts, as well as New Strategist's proprietary projections of racial and ethnic groups by age to 2010.

473 pages, Hardcover

First published December 1, 1995

About the author

After graduating with a degree in Drawing and Painting from Edinburgh College of Art, Susan had various jobs—unfortunately most of them had nothing to do with illustration. Her most creative jobs were working as a scenic artist’s assistant at an old theatre and running art workshops for community groups.

Then, in 1994, Susan emigrated with her husband from Scotland to Montreal. Before leaving, she visited a gypsy fortune teller who said that she would move across the water, have an only son and illustrate children’s books. This wonderful prediction encouraged her to pursue illustration as a career instead of just dreaming about it.

Susan now works full-time as an illustrator and has twenty six books published to date. When she is not drawing or painting, she loves to sew and make soft toys that resemble her artwork.

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