STRONG Product Communities: The Essential Guide to Product Communities of Practice

by Petra Wille, Melissa Perri (Foreword), Melissa Suzuno

STRONG Product Communities is a comprehensive guide that empowers product people, product leaders, HR, and Learning & Development professionals to develop and nurture successful product Communities of Practice (CoP). The book offers valuable insights gathered from survey data, interviews with CoP leaders, and the author’s hands-on experience. In this essential guide, readers will be introduced to the concept of a Community of Practice and discover its benefits for both individuals and organizations. The book provides practical advice on getting started with CoPs, including community guidelines and regular rituals, while also featuring interviews with CoP leaders and organizers who share what’s worked, what hasn’t, and advice for others who are trying to launch or revitalize their own CoP. By digging into the data and exploring real-life examples, STRONG Product Communities equips readers with the knowledge and tools necessary to establish and maintain thriving product Communities of Practice, which unlocks employee engagement, leads to longer tenure, and creates a product culture where learning, growth, and innovation are top priorities.

Genres: Business

128 pages, Paperback

Published October 9, 2023

Reviews

[Raluca · Rating 4 out of 5]

A few useful tips on how to get started with a product community of practice. It also features interviews with professionals who are actively involved in creating or managing such communities.

The book is very short and to the point.

[Nacho Bassino]

Interesting summary of everything involved in running successful product communities, with examples and interviews from different companies.