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Bricks Matter: The Role of Supply Chains in Building Market-Driven Differentiation

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Get proven guidance to build a market-driven supply chain management system

Supply chain management processes have gradually shifted from a supply-driven focus to a demand-driven one in order to better synchronize demand and supply signals. Bricks Matter shows you how you can identify market risks and opportunities and translate these into winning tactics. Business cases highlight how business leaders are winning through market-driven approaches.

Helps you understand how to apply the emerging world of predictive analytics for the better management of value networks Includes business cases illustrating the market-driven approach Reveals how businesses can identify market risks and translate these into supply-side tactics

As companies transition from demand-driven to market-driven approach, the focus in organizations shifts from one of vertical excellence to building strong market-to-market horizontal processes. Improve revenue by increasing market share, improve profit margins, and maintain high levels of customer service with the indispensable guidance found in Bricks Matter.

399 pages, Kindle Edition

First published October 9, 2012

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About the author

Lora M. Cecere

5 books1 follower

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Displaying 1 - 2 of 2 reviews
Profile Image for Antonio.
443 reviews11 followers
December 24, 2021
The book Bricks Matter by Lora M. Cecere is so up to date today even so it's written 10 years ago. The author incredibly foretold some things that recently happened and discussed about supply chain problems that would escalate until 2020. She wrote the book to prepare new generation of supply chain managers for the challenges in 2020. However, she never dreamed how similar but multiplied this challenges will be.
The author wanted to introduce the concept of Market-driven value network.
In her own words she concludes:
"With the introduction of these new manufacturing techniques, colocation will become the norm. Supply chains will shorten, become
more intricate, and new forms of networks and relationships will emerge. Market-driven value network will become a business differentiator for leaders and an Achilles ’ heel for laggards."

So this is my assessment of the book Bricks Matter by Lora M. Cecere according to my 8 criteria:
1. Related to practice - 4 stars
2. It prevails important - 4 stars
3. I agree with the read - 4 stars
4. not difficult to read (as for non English native) - 4 stars
5. Too long (more than 500 pages) - short and concise (150-200 pages) - 4 stars
6. Boring - every sentence is interesting - 4 stars
7. Learning opportunity - 4 stars
8. Dry and uninspired style of writing - Smooth style with humouristic and fun parts - 4 stars

Total 4 stars
Displaying 1 - 2 of 2 reviews