The Revenue Operations Manual: How to Build a High-Growth, Predictable and Scalable Business

by Laura Adint

Nowadays, growing a business is a team sport. You need to bring revenue-generating teams, the right technology and the best data together into one place in order to build an effective and predictable revenue engine.

This is where revenue operations teams come in. The Revenue Operations Manual takes you through every aspect of this evolving function, whether that's understanding what exactly it is, or how to effectively build your team, technology and partnerships in order to ensure your go-to-market strategies support business goals and revenue growth.

With real-world examples of best practice and of what not to do, this book offers expertise and interviews from world-class operators from hypergrowth companies, providing a blueprint on how to build and scale this critical business function. Understand the value that revenue operations can bring to your business, and what the right time to invest in it is, as well as how to design your business in order to maximize the opportunity this team can bring.

Genres: Business

344 pages, Paperback

Published September 24, 2024

Reviews

[Chad Miller]

Being a Revenue Operations and CRM Analyst myself, I’m always looking for new books directly related to that subject matter. Given it’s still a relatively new role, there isn’t a ton out there book wise. Sean did an excellent job of breaking down all the different facets that make up RevOps. The always improving, never finished mindset is the biggest takeaways I took from this as it applies in life as well. There is never an inbox zero in RevOps and I think Sean did an excellent job putting Revenue Operators at ease by letting them know you should not be aiming to “finish”.

[Denis Vasilev]

Книга про RevOp, как новую функцию в командах продаж