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Crossing the Desert: The Power of Embracing Life's Difficult Journeys
At the age of 16, he escaped persecution and made his way to America as a refugee. At age 28, he secured a billion-dollar IPO. Today, he’s redefining what it means to be successful, by building a new model of capitalism.
His name is Payam Zamani. And his story is a timely reminder that enduring and embracing life’s most difficult journeys can lead us to a brighter future—not only for ourselves, but for the people around us, and even the world.
In the summer of 1987, Payam Zamani fled Iran. Raised by his parents under the peaceful teachings of the Baha’i Faith, he had already survived years of religious persecution at the hands of a fundamentalist regime. Taking the only path available to him, he escaped to Pakistan through the Emptiness Desert: a harrowing five-day trek through one of the hottest, driest, and most hostile regions on the planet.
Twelve years later, he and his brother set records when the company they founded hit a $1.2 billion valuation on Wall Street. He was rich—on paper. But bubbles don’t last, and in the wake of yet another Wall Street disaster, he learned the hard way that modern capitalism can be harmful to the human soul.
In 2015, Payam set the example he wanted to see by merging his business acumen with his spiritual beliefs and founding a new company—One Planet Group—this time without letting Wall Street or the venture capital world dictate the terms. Today, One Planet Group is proving that it’s not only possible but necessary to build strong businesses while taking care of our employees, customers, communities, and the planet alike.
By blending the personal with the historical and the technical with the motivational, Crossing the Desert gives readers an intimate look at how the paths we choose, the values we embrace, and the systems we decide to participate in—or not—can make or break us, not only financially, but spiritually.
His name is Payam Zamani. And his story is a timely reminder that enduring and embracing life’s most difficult journeys can lead us to a brighter future—not only for ourselves, but for the people around us, and even the world.
In the summer of 1987, Payam Zamani fled Iran. Raised by his parents under the peaceful teachings of the Baha’i Faith, he had already survived years of religious persecution at the hands of a fundamentalist regime. Taking the only path available to him, he escaped to Pakistan through the Emptiness Desert: a harrowing five-day trek through one of the hottest, driest, and most hostile regions on the planet.
Twelve years later, he and his brother set records when the company they founded hit a $1.2 billion valuation on Wall Street. He was rich—on paper. But bubbles don’t last, and in the wake of yet another Wall Street disaster, he learned the hard way that modern capitalism can be harmful to the human soul.
In 2015, Payam set the example he wanted to see by merging his business acumen with his spiritual beliefs and founding a new company—One Planet Group—this time without letting Wall Street or the venture capital world dictate the terms. Today, One Planet Group is proving that it’s not only possible but necessary to build strong businesses while taking care of our employees, customers, communities, and the planet alike.
By blending the personal with the historical and the technical with the motivational, Crossing the Desert gives readers an intimate look at how the paths we choose, the values we embrace, and the systems we decide to participate in—or not—can make or break us, not only financially, but spiritually.
352 pages, Hardcover
Published June 18, 2024
23 people are currently reading
2396 people want to read
About the author
Payam Zamani
1 book14 followersPayam Zamani is an entrepreneur, investor, and the founder of One Planet Group, a closely held private equity firm that owns a suite of online technology and media businesses.
Born in Iran, Zamani was forced to flee at the age of 16 due to his religious beliefs as a Baha’i. He was offered asylum in the United States in 1988, settling in the San Francisco Bay Area. Upon graduation from the University of California, Davis, he and his brother founded AutoWeb, one of the first online car marketplaces, which they took public in 1999.
Since then, he has built and currently owns multiple technology and media businesses, has invested in more than 50 companies, and is striving to redefine capitalism in an attempt to elevate business to serve humanity. He has been named the “Best CEO for Diversity,” is the recipient of Tahirih Justice Center’s Hope Award, and received an Award of Distinction from UC Davis in 2018. Zamani and his wife, Gouya, have two daughters, Sophia and Ella.
Born in Iran, Zamani was forced to flee at the age of 16 due to his religious beliefs as a Baha’i. He was offered asylum in the United States in 1988, settling in the San Francisco Bay Area. Upon graduation from the University of California, Davis, he and his brother founded AutoWeb, one of the first online car marketplaces, which they took public in 1999.
Since then, he has built and currently owns multiple technology and media businesses, has invested in more than 50 companies, and is striving to redefine capitalism in an attempt to elevate business to serve humanity. He has been named the “Best CEO for Diversity,” is the recipient of Tahirih Justice Center’s Hope Award, and received an Award of Distinction from UC Davis in 2018. Zamani and his wife, Gouya, have two daughters, Sophia and Ella.
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Displaying 1 - 30 of 38 reviews
October 20, 2024
This book was recommended reading in my current job. My bosses actually used to work for Payam Zamani and strive to emulate his current ideas of a more meaningful capitalism based on moral and spiritual principles. Makes me proud and excited to be working here.
This was a really inspiring book. Startd of as a straight up biography but ended up more as a mission statement how to make the world and the business world a better place.
Very highly recommended
This was a really inspiring book. Startd of as a straight up biography but ended up more as a mission statement how to make the world and the business world a better place.
Very highly recommended
November 30, 2024
Summary:
Payam Zamani’s journey begins in Iran, where he faces religious persecution as a Baha’i. At 16, he flees to Pakistan, eventually gaining asylum in the US in 1988. In America, he excels academically while working multiple jobs, graduating from UC Davis in 1994. That year, he co-founds AutoWeb, which goes public in 1999, making him a millionaire. After leaving AutoWeb, he starts PurpleTie, but both companies fail during the dot-com crash. Undeterred, he launches Reply.com in 2001, later renaming it Buyerlink. In 2015, he founds One Planet Group, implementing a model of “spiritual capitalism” emphasizing ethics and social responsibility. His ventures expand into various sectors, and he repurchases AutoWeb. Today, Payam leads One Planet Group, advocating for a more ethical and purposeful approach to business.
Payam Zamani’s journey begins in Iran, where he faces religious persecution as a Baha’i. At 16, he flees to Pakistan, eventually gaining asylum in the US in 1988. In America, he excels academically while working multiple jobs, graduating from UC Davis in 1994. That year, he co-founds AutoWeb, which goes public in 1999, making him a millionaire. After leaving AutoWeb, he starts PurpleTie, but both companies fail during the dot-com crash. Undeterred, he launches Reply.com in 2001, later renaming it Buyerlink. In 2015, he founds One Planet Group, implementing a model of “spiritual capitalism” emphasizing ethics and social responsibility. His ventures expand into various sectors, and he repurchases AutoWeb. Today, Payam leads One Planet Group, advocating for a more ethical and purposeful approach to business.
June 18, 2024
This is a compelling narrative that traces the remarkable journey of a young man from Iran to the realization of the American dream. At just 16, Zamani's experiences are a blend of intense challenges and triumphant successes. His story is not merely about overcoming obstacles but also about profound personal growth, spiritual enlightenment, and entrepreneurial success. This book is a must-read for those who are interested in stories of resilience, self-awareness, and business achievement. It's an inspiring testament to the power of perseverance and the pursuit of one's dreams.
December 1, 2024
In "Crossing the Desert: The Power of Embracing Life's Difficult Journeys", Payam Zamani offers an inspiring narrative of resilience and triumph over adversity. His journey, from a childhood marked by persecution in Iran to becoming a successful entrepreneur and advocate for ethical capitalism, serves as both a gripping personal tale and a practical guide for transforming hardship into opportunity. This book not only recounts Zamani's remarkable story but also presents a blueprint for aligning professional ambitions with personal values, proving that optimism, faith, and integrity can be powerful drivers of success and fulfillment.
Zamani’s early life was shaped by profound challenges. Growing up in Iran as a member of the Baha’i Faith, a religion centered on unity and peace, his family endured relentless persecution in a predominantly Muslim society. In the small town of Hashtgerd, Zamani’s family faced threats, mob violence, and systemic discrimination. Their windows were shattered, they were denied basic services, and neighbors often threatened their safety. Despite these trials, his parents remained steadfast in their mission to exemplify their faith’s principles through service and compassion. His mother’s work establishing a free clinic for women and their home’s role as a sanctuary for the marginalized epitomized their commitment to transforming hostility into opportunities for connection and unity.
After the Islamic Revolution of 1979, the persecution of Baha’is intensified. At just 11 years old, Zamani faced violent attacks from classmates and was forced to move to Tehran for safety. As conditions worsened, the family adapted with ingenuity, starting a clandestine business manufacturing cleaning pads. Yet the danger was inescapable, and family members began to flee the country. At 16, Zamani made the life-altering decision to escape Iran, embarking on a perilous five-day trek through the Emptiness Desert into Pakistan. In Lahore, he spent nearly a year in a state of uncertainty as a refugee before finally receiving asylum in the United States.
Zamani arrived in San Francisco in 1988 as a 17-year-old refugee with nothing but a small suitcase. Determined to make the most of his new life, he embraced the opportunities before him with unwavering optimism. Enrolling at Modesto Junior College, he juggled multiple jobs while excelling academically. His entrepreneurial instincts were evident early on as he turned the International Club’s finances around with innovative fundraising efforts. He also immersed himself in American culture, balancing his Iranian heritage with his new identity. These experiences instilled in him a deep belief in self-reliance and the transformative power of perseverance.
After transferring to the University of California, Davis, Zamani initially pursued chemistry with aspirations of becoming a doctor. However, his entrepreneurial spirit led him to environmental toxicology, where he envisioned opportunities in environmental cleanups. More importantly, his practical experiences in sales and management during college began shaping his future path as an entrepreneur. By the time he graduated in 1994, his focus had shifted from academics to the burgeoning potential of the internet.
Zamani’s first major entrepreneurial venture was AutoWeb, co-founded with his brother in 1994. Spotting an opportunity in the nascent digital landscape, the brothers created one of the first online platforms connecting car buyers with dealerships. Despite early skepticism from clients unfamiliar with the internet, their persistence paid off. By 1999, AutoWeb had gone public, achieving a valuation of $1.2 billion and making Zamani a millionaire. However, the success was short-lived. Venture capitalist involvement led to his removal from day-to-day operations, and the company’s value plummeted during the dot-com crash. This experience taught Zamani invaluable lessons about the volatility of the tech industry and the importance of maintaining control over one’s vision.
The collapse of AutoWeb marked a turning point in Zamani’s life. He experienced significant setbacks, including financial loss and a tough divorce. Yet his resilience remained unshaken. He rebounded with Reply.com in 2001, a performance-based marketing company later rebranded as Buyerlink. While the company grew successfully, Zamani’s growing disillusionment with the venture capital system led him to step back from leadership in 2014. During this period of reflection, he sought to align his business practices with his Baha’i values, emphasizing ethics, service, and social responsibility.
In 2015, Zamani founded One Planet Group, a parent company for his various ventures. Built on a model of “spiritual capitalism,” One Planet Group integrates profitability with purpose. The company prioritizes service, diversity, and environmental sustainability, setting a new standard for ethical entrepreneurship. Through initiatives like “Days of Service” and “Holidays with Purpose,” employees are encouraged to incorporate service into their professional lives. Moreover, the company donates 20% of its profits to nonprofit causes, reflecting Zamani’s belief in “sacrificial giving.” One Planet Group has thrived under this model, expanding into media production, real estate, and other sectors while achieving significant growth.
Zamani’s commitment to ethical business practices is deeply rooted in his Baha’i faith. He views truthfulness, unity, and service as foundational to both personal and professional success. This philosophy has informed his approach to leadership, fostering a workplace culture that prioritizes integrity, inclusivity, and social impact. Today, One Planet Group boasts a workforce that is 50% women and actively invests in companies led by women and people of color. Zamani’s vision extends beyond profit, striving to create a positive ripple effect in the lives of employees, communities, and the world at large.
One of Zamani’s most symbolic achievements came in 2022 when he repurchased AutoWeb, the company that had once marked both his greatest success and his most humbling failure. Under the One Planet Group umbrella, AutoWeb now operates in alignment with Zamani’s principles of ethical capitalism, completing a journey of redemption and renewal.
In "Crossing the Desert", Zamani’s story illustrates the power of resilience and the profound impact of aligning one’s work with one’s values. From his harrowing escape from Iran to his triumphs and failures in Silicon Valley, his journey serves as a testament to the transformative potential of optimism, faith, and perseverance. The book challenges conventional notions of capitalism, advocating for a model where businesses are judged not only by their financial success but also by their contributions to society.
Ultimately, Zamani’s life offers a powerful lesson: adversity can be a catalyst for growth, and success is most meaningful when it is rooted in purpose and integrity. Whether you are an entrepreneur, a leader, or someone seeking personal growth, his story provides a roadmap for navigating life’s challenges and creating a legacy that transcends financial achievements. "Crossing the Desert" is a celebration of the human spirit and a call to embrace life’s difficult journeys with courage, faith, and an unwavering commitment to making the world a better place.
Zamani’s early life was shaped by profound challenges. Growing up in Iran as a member of the Baha’i Faith, a religion centered on unity and peace, his family endured relentless persecution in a predominantly Muslim society. In the small town of Hashtgerd, Zamani’s family faced threats, mob violence, and systemic discrimination. Their windows were shattered, they were denied basic services, and neighbors often threatened their safety. Despite these trials, his parents remained steadfast in their mission to exemplify their faith’s principles through service and compassion. His mother’s work establishing a free clinic for women and their home’s role as a sanctuary for the marginalized epitomized their commitment to transforming hostility into opportunities for connection and unity.
After the Islamic Revolution of 1979, the persecution of Baha’is intensified. At just 11 years old, Zamani faced violent attacks from classmates and was forced to move to Tehran for safety. As conditions worsened, the family adapted with ingenuity, starting a clandestine business manufacturing cleaning pads. Yet the danger was inescapable, and family members began to flee the country. At 16, Zamani made the life-altering decision to escape Iran, embarking on a perilous five-day trek through the Emptiness Desert into Pakistan. In Lahore, he spent nearly a year in a state of uncertainty as a refugee before finally receiving asylum in the United States.
Zamani arrived in San Francisco in 1988 as a 17-year-old refugee with nothing but a small suitcase. Determined to make the most of his new life, he embraced the opportunities before him with unwavering optimism. Enrolling at Modesto Junior College, he juggled multiple jobs while excelling academically. His entrepreneurial instincts were evident early on as he turned the International Club’s finances around with innovative fundraising efforts. He also immersed himself in American culture, balancing his Iranian heritage with his new identity. These experiences instilled in him a deep belief in self-reliance and the transformative power of perseverance.
After transferring to the University of California, Davis, Zamani initially pursued chemistry with aspirations of becoming a doctor. However, his entrepreneurial spirit led him to environmental toxicology, where he envisioned opportunities in environmental cleanups. More importantly, his practical experiences in sales and management during college began shaping his future path as an entrepreneur. By the time he graduated in 1994, his focus had shifted from academics to the burgeoning potential of the internet.
Zamani’s first major entrepreneurial venture was AutoWeb, co-founded with his brother in 1994. Spotting an opportunity in the nascent digital landscape, the brothers created one of the first online platforms connecting car buyers with dealerships. Despite early skepticism from clients unfamiliar with the internet, their persistence paid off. By 1999, AutoWeb had gone public, achieving a valuation of $1.2 billion and making Zamani a millionaire. However, the success was short-lived. Venture capitalist involvement led to his removal from day-to-day operations, and the company’s value plummeted during the dot-com crash. This experience taught Zamani invaluable lessons about the volatility of the tech industry and the importance of maintaining control over one’s vision.
The collapse of AutoWeb marked a turning point in Zamani’s life. He experienced significant setbacks, including financial loss and a tough divorce. Yet his resilience remained unshaken. He rebounded with Reply.com in 2001, a performance-based marketing company later rebranded as Buyerlink. While the company grew successfully, Zamani’s growing disillusionment with the venture capital system led him to step back from leadership in 2014. During this period of reflection, he sought to align his business practices with his Baha’i values, emphasizing ethics, service, and social responsibility.
In 2015, Zamani founded One Planet Group, a parent company for his various ventures. Built on a model of “spiritual capitalism,” One Planet Group integrates profitability with purpose. The company prioritizes service, diversity, and environmental sustainability, setting a new standard for ethical entrepreneurship. Through initiatives like “Days of Service” and “Holidays with Purpose,” employees are encouraged to incorporate service into their professional lives. Moreover, the company donates 20% of its profits to nonprofit causes, reflecting Zamani’s belief in “sacrificial giving.” One Planet Group has thrived under this model, expanding into media production, real estate, and other sectors while achieving significant growth.
Zamani’s commitment to ethical business practices is deeply rooted in his Baha’i faith. He views truthfulness, unity, and service as foundational to both personal and professional success. This philosophy has informed his approach to leadership, fostering a workplace culture that prioritizes integrity, inclusivity, and social impact. Today, One Planet Group boasts a workforce that is 50% women and actively invests in companies led by women and people of color. Zamani’s vision extends beyond profit, striving to create a positive ripple effect in the lives of employees, communities, and the world at large.
One of Zamani’s most symbolic achievements came in 2022 when he repurchased AutoWeb, the company that had once marked both his greatest success and his most humbling failure. Under the One Planet Group umbrella, AutoWeb now operates in alignment with Zamani’s principles of ethical capitalism, completing a journey of redemption and renewal.
In "Crossing the Desert", Zamani’s story illustrates the power of resilience and the profound impact of aligning one’s work with one’s values. From his harrowing escape from Iran to his triumphs and failures in Silicon Valley, his journey serves as a testament to the transformative potential of optimism, faith, and perseverance. The book challenges conventional notions of capitalism, advocating for a model where businesses are judged not only by their financial success but also by their contributions to society.
Ultimately, Zamani’s life offers a powerful lesson: adversity can be a catalyst for growth, and success is most meaningful when it is rooted in purpose and integrity. Whether you are an entrepreneur, a leader, or someone seeking personal growth, his story provides a roadmap for navigating life’s challenges and creating a legacy that transcends financial achievements. "Crossing the Desert" is a celebration of the human spirit and a call to embrace life’s difficult journeys with courage, faith, and an unwavering commitment to making the world a better place.
June 17, 2024
Must read. It will keep you hooked and inspire you like no other book.
June 25, 2024
I was fortunate to receive an advance copy of this book, and I can confidently say it's one of the most captivating books I've ever read. Typically, I’m a slow reader, but this book was so engaging that I found it hard to put down.
Payam weaves together a series of powerful stories that each teach invaluable lessons about perseverance, faith, creativity, and hope. These stories are not just anecdotes but profound examples of how to overcome adversities in life. Every chapter left me feeling more inspired and motivated to face my own challenges with renewed vigor and optimism.
If you're looking for a book that not only entertains but also empowers you to believe in yourself and never give up, this is the perfect read. I highly recommend it to anyone seeking inspiration and practical wisdom for life's difficult moments.
Payam weaves together a series of powerful stories that each teach invaluable lessons about perseverance, faith, creativity, and hope. These stories are not just anecdotes but profound examples of how to overcome adversities in life. Every chapter left me feeling more inspired and motivated to face my own challenges with renewed vigor and optimism.
If you're looking for a book that not only entertains but also empowers you to believe in yourself and never give up, this is the perfect read. I highly recommend it to anyone seeking inspiration and practical wisdom for life's difficult moments.
July 2, 2024
My rating is based solely on the merits of this book based on financial and moral decisions. It is a book of inspiration to overcoming in your worst possible moments. It does show us how spoiled many of us are, since most of us in the US started with way more privilege and freedom of choice than Payam, and still did not succeed very well. I think this book would be wonderful in high school to teach classes for Business. However, I would want the high school students to know the major difference between Christianity and Bahai before reading this book. Someone's eternal soul is more important that their earthly life. But as far as work ethic, morals, perseverance... this book is bomb! I was amazed how many times he could be at rock bottom and go flying to the top with his finances. Very inspirational career and acts of service book.
It is very obvious that Payam (author) is a good person. He wants to do right. He wants to help others. He does NOT want to worship money. However, by not worshiping the true God, you lose out on the eternal lottery of life with Jesus, Christ Lord and Savior. God, Jesus and The Holy Spirit are three in one. People have guessed that probably means God is in three different forms, like I am a mother, a wife, and a daughter. We fully won't understand that concept until we get to Heaven, but we know it is true, because now almost daily, things that were discussed in the Bible are showing up as ARTIFACTS on our earth! Exciting times! The worsening of the world can be scary, but for those who believe in Jesus Christ, and choose DAILY to put HIM first over this world, we know that even if we die before the Rapture, we are going to our eternal glory to be rewarded and never ever suffer again! Yes, it is hard putting in time on earth. People DO spit in your face when you tell them what God wants them to hear. They don't want to hear that their sins are wrong. They do want the earth to glorify them. That is because satan is recruiting every second of the day to keep people from accepting Jesus. It is a game to satan. When Adam and Eve messed up and ate from the wrong fruit tree, satan was given temporary ownership of earth. The devil wants to prove that God's children will not follow and obey. The devil has done a fantastic job so far, but God wants religion to be freedom of choice. That does NOT mean pick a religion that picks a little god to follow. Like an idol. Like a whacky person who claims to get messages from God thousands of years after the Bible has been written. The Bible proves itself daily. If you call on God sincerely to prove He is who He is, He will do that. I have seen many miracles as my faith has gotten stronger and stronger. He has healed me so many times. Little prayers or big prayers. It does not matter. God is. He does not need hocus pocus, white crystals, tarot cards or other evil earthly stuff to do His will. Prayer can move mountains. Realize that the Bible has been the number one BOOK seller for a very long time, but the world does not want to list it on the best sellers list. No one else in any other religion has made the predictions that have always come true like the Bible has. But please don't just believe me, a servant of God. GO READ IT! C0ver to cover. Pray for guidance and revelation. I am going to list some good resources. God does NOT say he wants ONE WORLD ORDER. That is of the devil. GOD IS YOUR ONE WORLD AND ETERNAL ORDER. However, if you don't want to be a part of the family, then HELL (also a real place and very scary, where darkness and fire and self loathing never cease) will be your PERMANENT home. Earth is not our permanent home. Permanent means forever. I can't overstate this enough. Once you die, you can't change your mind and serve the ONE GOD, and love FIRST THE ONE TRUE GOD. You must make this decision ahead of time. Death bed is not guaranteed to give you a chance to slip your toe in the door.
I was kind of surprised that Payam thought that African Americans were more greatly persecuted than anyone else. No, I would say the Jews were since the beginning of time. So many of them died in the concentration camps. They could do everything to please, and still they would be tortured and killed. And they are God's chosen people, because Jesus came to us as a Jew. So you better believe God is going to favor them, as He should. I am not sure how that favor will go, but I am not jealous. The Jews have suffered for a very long time. And if you read the blow by blow details of Jesus being put up on a cross, whipped just long enough to not die, and half naked to bleed to death, I think you will realize that no one else has ever suffered like that. And he did it for ME. He did it for YOU. He took on all the sins of the world so that we all might have a glorious eternity.
Christianity does not mean that good works will get you to Heaven. NOPE! You can be a mass murderer, make a change and live for Christ, and fly high to Heaven. Now, we as Christians do believe that God will reward those who worked harder in His kingdom with extra crowns, rewards, that kind of thing. But the Bible clearly states that many will believe Him, say His name to others, and still go to Hell. WHY? Because they thought that belief was the get out of jail free card from Hell. If you don't have the RELATIONSHIP DAILY with Him, you are not going to do anything cheerfully for Him. Or you will do things like sing in the choir and preach, thinking it makes YOU look like the good Christian. But to God, that does not matter. Wanting to pray to God, praise God, tell others about him... that is the goal and purpose of our lives here on this earth. If I do not tell that to every person that I know doesn't believe, or has false beliefs, God is going to hold me accountable. No, I won't go to Hell, if I have a relationship with Him. But the goal is bring as many to Christ as possible, so the devil's pit is not full of God's people. But sadly, I believe the Bible says more than 50 percent will be in Hell. That alone should make people sit up and question if they are on the right track. Being good is a way to go motto on earth. Wanting one world order and unity is a devil motto for the earth. But GOD owns it all, and he wants everyone to believe HIS WAY. The Bible clearly says how to act and what to do. You can't ride the fence and say, OK, it is ok to be an atheist, an agnostic, a Bahai who says all religions can unite. Now, Christians have to live peaceably. We have to allow people to believe and choose what they like, but we don't have to condone it, accept it, or like it. We had better not be fence riders as Christians, because fence riders are also hell bound. Now do you see why Hell is going to be huge? But please PLEASE do more research on Christianity and make your own decision. I have family members still not wanting to believe, but doing the leg work (too slowly for me, as I want everyone to be Heaven bound!)
https://www.youversion.com
https://www2.cbn.com/700club
https://www.wafj.com/faith/need-prayer/
https://www.gotquestions.org/Christia...
https://www.youtube.com/@SlingandSton...
It is very obvious that Payam (author) is a good person. He wants to do right. He wants to help others. He does NOT want to worship money. However, by not worshiping the true God, you lose out on the eternal lottery of life with Jesus, Christ Lord and Savior. God, Jesus and The Holy Spirit are three in one. People have guessed that probably means God is in three different forms, like I am a mother, a wife, and a daughter. We fully won't understand that concept until we get to Heaven, but we know it is true, because now almost daily, things that were discussed in the Bible are showing up as ARTIFACTS on our earth! Exciting times! The worsening of the world can be scary, but for those who believe in Jesus Christ, and choose DAILY to put HIM first over this world, we know that even if we die before the Rapture, we are going to our eternal glory to be rewarded and never ever suffer again! Yes, it is hard putting in time on earth. People DO spit in your face when you tell them what God wants them to hear. They don't want to hear that their sins are wrong. They do want the earth to glorify them. That is because satan is recruiting every second of the day to keep people from accepting Jesus. It is a game to satan. When Adam and Eve messed up and ate from the wrong fruit tree, satan was given temporary ownership of earth. The devil wants to prove that God's children will not follow and obey. The devil has done a fantastic job so far, but God wants religion to be freedom of choice. That does NOT mean pick a religion that picks a little god to follow. Like an idol. Like a whacky person who claims to get messages from God thousands of years after the Bible has been written. The Bible proves itself daily. If you call on God sincerely to prove He is who He is, He will do that. I have seen many miracles as my faith has gotten stronger and stronger. He has healed me so many times. Little prayers or big prayers. It does not matter. God is. He does not need hocus pocus, white crystals, tarot cards or other evil earthly stuff to do His will. Prayer can move mountains. Realize that the Bible has been the number one BOOK seller for a very long time, but the world does not want to list it on the best sellers list. No one else in any other religion has made the predictions that have always come true like the Bible has. But please don't just believe me, a servant of God. GO READ IT! C0ver to cover. Pray for guidance and revelation. I am going to list some good resources. God does NOT say he wants ONE WORLD ORDER. That is of the devil. GOD IS YOUR ONE WORLD AND ETERNAL ORDER. However, if you don't want to be a part of the family, then HELL (also a real place and very scary, where darkness and fire and self loathing never cease) will be your PERMANENT home. Earth is not our permanent home. Permanent means forever. I can't overstate this enough. Once you die, you can't change your mind and serve the ONE GOD, and love FIRST THE ONE TRUE GOD. You must make this decision ahead of time. Death bed is not guaranteed to give you a chance to slip your toe in the door.
I was kind of surprised that Payam thought that African Americans were more greatly persecuted than anyone else. No, I would say the Jews were since the beginning of time. So many of them died in the concentration camps. They could do everything to please, and still they would be tortured and killed. And they are God's chosen people, because Jesus came to us as a Jew. So you better believe God is going to favor them, as He should. I am not sure how that favor will go, but I am not jealous. The Jews have suffered for a very long time. And if you read the blow by blow details of Jesus being put up on a cross, whipped just long enough to not die, and half naked to bleed to death, I think you will realize that no one else has ever suffered like that. And he did it for ME. He did it for YOU. He took on all the sins of the world so that we all might have a glorious eternity.
Christianity does not mean that good works will get you to Heaven. NOPE! You can be a mass murderer, make a change and live for Christ, and fly high to Heaven. Now, we as Christians do believe that God will reward those who worked harder in His kingdom with extra crowns, rewards, that kind of thing. But the Bible clearly states that many will believe Him, say His name to others, and still go to Hell. WHY? Because they thought that belief was the get out of jail free card from Hell. If you don't have the RELATIONSHIP DAILY with Him, you are not going to do anything cheerfully for Him. Or you will do things like sing in the choir and preach, thinking it makes YOU look like the good Christian. But to God, that does not matter. Wanting to pray to God, praise God, tell others about him... that is the goal and purpose of our lives here on this earth. If I do not tell that to every person that I know doesn't believe, or has false beliefs, God is going to hold me accountable. No, I won't go to Hell, if I have a relationship with Him. But the goal is bring as many to Christ as possible, so the devil's pit is not full of God's people. But sadly, I believe the Bible says more than 50 percent will be in Hell. That alone should make people sit up and question if they are on the right track. Being good is a way to go motto on earth. Wanting one world order and unity is a devil motto for the earth. But GOD owns it all, and he wants everyone to believe HIS WAY. The Bible clearly says how to act and what to do. You can't ride the fence and say, OK, it is ok to be an atheist, an agnostic, a Bahai who says all religions can unite. Now, Christians have to live peaceably. We have to allow people to believe and choose what they like, but we don't have to condone it, accept it, or like it. We had better not be fence riders as Christians, because fence riders are also hell bound. Now do you see why Hell is going to be huge? But please PLEASE do more research on Christianity and make your own decision. I have family members still not wanting to believe, but doing the leg work (too slowly for me, as I want everyone to be Heaven bound!)
https://www.youversion.com
https://www2.cbn.com/700club
https://www.wafj.com/faith/need-prayer/
https://www.gotquestions.org/Christia...
https://www.youtube.com/@SlingandSton...
September 1, 2024
To the average observer, it may not immediately seem obvious that Payam has been through as much as he has. He chronicles his upbringing with a decent amount of detail in his book Crossing the Desert. Upon finishing it, and while in the process of reading it, I concluded that his story is indeed worthy of being widely read and studied. Among other reasons, Payam is special to me because we share the same birthday. I was impressed by how well the story was crafted, as Payam weaves back and forth between the past and more recent history where he reaches wealth.
This story is one of adversity and resilience. It is at times sad to get through due to the hardships brought upon Payam and his family, particularly prior to the family's arrival in the U.S. The narrative easily reads in Payam's own voice, if you have seen him in interview. There are a slew of near-death experiences filled with danger, yet the excitement builds as Payam takes the reader on a journey as he tells the story of his business ventures. It is chock-full of helpful business advice, as well as reflection questions throughout to stimulate the reader's thought. It is also full of mic-drop moments in which Payam unabashedly criticizes the greedy nature ubiquitously seen in the business world, and where he offers his personal philosophies up as a remedy to counter the falsity of such practices.
The book is also physically enjoyable, with a readable font and typeface, for the chapter titles as well as the formatting of the book in its entirety. Finally, it definitely has a very good-book smell. Regardless the story was a pleasure to read. Bravo!
This story is one of adversity and resilience. It is at times sad to get through due to the hardships brought upon Payam and his family, particularly prior to the family's arrival in the U.S. The narrative easily reads in Payam's own voice, if you have seen him in interview. There are a slew of near-death experiences filled with danger, yet the excitement builds as Payam takes the reader on a journey as he tells the story of his business ventures. It is chock-full of helpful business advice, as well as reflection questions throughout to stimulate the reader's thought. It is also full of mic-drop moments in which Payam unabashedly criticizes the greedy nature ubiquitously seen in the business world, and where he offers his personal philosophies up as a remedy to counter the falsity of such practices.
The book is also physically enjoyable, with a readable font and typeface, for the chapter titles as well as the formatting of the book in its entirety. Finally, it definitely has a very good-book smell. Regardless the story was a pleasure to read. Bravo!
June 18, 2024
I have always been fascinated with the journey of refugees, particularly refugees from Iran, after the revolution. Imagining the indescribable fear that a parent must have to release their child to strangers to cross a desert and go through a series of handoffs, with each one adding to the risk of one link in the chain breaking, sending your child in a hundred terrible unspeakable directions.
In addition, I have always been inspired by those rare personalities who find themselves in the right spot at the right time, see themselves in that context, and have the guts to take the risk that ultimately leads to huge financial success. What I find even more interesting is Payam's epiphany of realizing there is a higher purpose once all the material success leaves you hollow, like many other material success stories we have all read about.
Finally, seeing a new paradigm emerge through a fresh set of eyes and testing the conventional views of capitalism, in general, was an aha moment for me. I recommend this book to those who want to follow a thrilling emotional, spiritual, and material journey full of insights.
In addition, I have always been inspired by those rare personalities who find themselves in the right spot at the right time, see themselves in that context, and have the guts to take the risk that ultimately leads to huge financial success. What I find even more interesting is Payam's epiphany of realizing there is a higher purpose once all the material success leaves you hollow, like many other material success stories we have all read about.
Finally, seeing a new paradigm emerge through a fresh set of eyes and testing the conventional views of capitalism, in general, was an aha moment for me. I recommend this book to those who want to follow a thrilling emotional, spiritual, and material journey full of insights.
June 18, 2024
I've known about the humanitarian disaster concerning Iranian Baha'is from afar through the insulating comfort of my US citizenship. Something like, "the news sounds pretty bad, but hey, the Super Bowl should be a fun game this year." Mr. Zamani's first-person account has the qualities of an academic ethnography revealing the time and place where these horrors unfolded. Finally, I can imagine the actual oppression and feel the as-lived pain, terror, anger, and dogged perseverance reserved only for survivors. Powerful.
But that's not the point of the book. Mr. Zamani is an inveterate optimist and fantastically successful American immigrant with personal lessons deep enough to shake us all out of our slumber. The reflections for us after each chapter are meditative and full of growth--if we are wise enough to honestly embrace them for our own journeys. Together, the refugee and business titan, unite with an even more profound application of spiritual undergirding necessary to change the future for the better.
If ever there was a memoir capable of "denting the universe", then Crossing the Desert is the book that will do it.
But that's not the point of the book. Mr. Zamani is an inveterate optimist and fantastically successful American immigrant with personal lessons deep enough to shake us all out of our slumber. The reflections for us after each chapter are meditative and full of growth--if we are wise enough to honestly embrace them for our own journeys. Together, the refugee and business titan, unite with an even more profound application of spiritual undergirding necessary to change the future for the better.
If ever there was a memoir capable of "denting the universe", then Crossing the Desert is the book that will do it.
June 18, 2024
This is an amazing book. I highly recommend this to all my friends. Story of sacrifice, dedication, perseverance, patience and victory. Humanity is currently going through so much suffering and hardship but despite all this, in book we learn that through adversity, tests and trials, there is hope, success and triumph.
It reminds me of this beautiful quote:
'Does the soul progress more through sorrow or through the joy in this world?' ‘Abdu’l-Bahá. -- 'The mind and spirit of man advance when he is tried by suffering. The more the ground is ploughed the better the seed will grow, the better the harvest will be. Just as the plough furrows the earth deeply, purifying it of weeds and thistles, so suffering and tribulation free man from the petty affairs of this worldly life until he arrives at a state of complete detachment. His attitude in this world will be that of divine happiness. Man is, so to speak, unripe: the heat of the fire of suffering will mature him. Look back to the times past and you will find that the greatest men have suffered most.'
It reminds me of this beautiful quote:
'Does the soul progress more through sorrow or through the joy in this world?' ‘Abdu’l-Bahá. -- 'The mind and spirit of man advance when he is tried by suffering. The more the ground is ploughed the better the seed will grow, the better the harvest will be. Just as the plough furrows the earth deeply, purifying it of weeds and thistles, so suffering and tribulation free man from the petty affairs of this worldly life until he arrives at a state of complete detachment. His attitude in this world will be that of divine happiness. Man is, so to speak, unripe: the heat of the fire of suffering will mature him. Look back to the times past and you will find that the greatest men have suffered most.'
July 3, 2024
"Crossing the Desert: The Power of Embracing Life's Difficult Journeys" by Payam Zamani is a truly inspiring read. As someone who also fled Iran and rebuilt my life in the U.S., Payam's story resonated deeply with me.
His journey from fleeing persecution to achieving success in America showcases the power of hope, faith, and resilience. Payam's concept of "spiritual capitalism," where business success is paired with a commitment to humanity's well-being, is both refreshing and essential.
I highly recommend "Crossing the Desert" for its inspiration and motivation. Payam's story is a shining example of the strength of the human spirit and the incredible possibilities that lie ahead when we embrace life's difficult journeys with courage and hope.
I feel privileged to be able to meet Payam and his lovely family at the recent book release event in Los Angeles. This book is a must-read for anyone looking to be inspired and uplifted. Thank you, Payam, for sharing your incredible journey with the world.
His journey from fleeing persecution to achieving success in America showcases the power of hope, faith, and resilience. Payam's concept of "spiritual capitalism," where business success is paired with a commitment to humanity's well-being, is both refreshing and essential.
I highly recommend "Crossing the Desert" for its inspiration and motivation. Payam's story is a shining example of the strength of the human spirit and the incredible possibilities that lie ahead when we embrace life's difficult journeys with courage and hope.
I feel privileged to be able to meet Payam and his lovely family at the recent book release event in Los Angeles. This book is a must-read for anyone looking to be inspired and uplifted. Thank you, Payam, for sharing your incredible journey with the world.
June 18, 2024
"Crossing the Desert" by Payam Zamani is an amazing book that I just couldn't put down. It tells the incredible story of a man who started his journey at 16 years old, traveling from Iran to achieve the American dream. His journey is all about resilience, determination, and chasing success no matter what.
This book dives into personal growth, spiritual awareness, and business smarts. Zamani's ups and downs are not just interesting but also super motivating. Each chapter is a mix of exciting stories and thoughtful reflections, making it really easy to read and hard to forget.
Zamani's life journey left me in awe and filled me with optimism. From facing tough times as a kid to taking a company public in his 20s, his story is a real testament to never giving up.
If you want a book that will entertain and inspire you to overcome challenges and go after your dreams, "Crossing the Desert" is a must-read. Get your copy now and enjoy this enlightening and motivating journey!
This book dives into personal growth, spiritual awareness, and business smarts. Zamani's ups and downs are not just interesting but also super motivating. Each chapter is a mix of exciting stories and thoughtful reflections, making it really easy to read and hard to forget.
Zamani's life journey left me in awe and filled me with optimism. From facing tough times as a kid to taking a company public in his 20s, his story is a real testament to never giving up.
If you want a book that will entertain and inspire you to overcome challenges and go after your dreams, "Crossing the Desert" is a must-read. Get your copy now and enjoy this enlightening and motivating journey!
June 19, 2024
This book found me at a pivotal moment when I needed a lesson in humility and gratitude. It chronicles the incredible journey of a person who faced seemingly insurmountable obstacles with unwavering positivity, relentless dreaming, and steadfast faith in God. The author’s vivid recollections and deeply moving descriptions of his past experiences are powerful enough to bring tears to your eyes.
If you're seeking a book that inspires you to rise each day with renewed determination and work tirelessly towards your dreams, this is the one. Payam Zamani's story is a poignant reminder of what it means to endure hardships and persevere. You haven't truly understood the meaning of a hard life until you’ve walked in his shoes. This is an essential read for anyone looking to better themselves and find inspiration in the face of adversity.
If you're seeking a book that inspires you to rise each day with renewed determination and work tirelessly towards your dreams, this is the one. Payam Zamani's story is a poignant reminder of what it means to endure hardships and persevere. You haven't truly understood the meaning of a hard life until you’ve walked in his shoes. This is an essential read for anyone looking to better themselves and find inspiration in the face of adversity.
September 16, 2024
Wow! I started the book and did not put it down until I finished reading it! The storyline is amazing and is like going up and down on a beautiful hill and wanting to see and know more about what is on the other side. This book is an inspiration for individuals, businesses and community leaders. It is a book about hope and knowing that failure is part of it. Many valuable lessons about appreciating life, learning how to live in a new culture, decision making in our undertakings, dreaming big, and creating with optimism and hope a better future for ourselves and others.
A wonderful gift for friends and family to go forward with faith and determination towards their quest in life.
Thank you for sharing and inspiring us with your authentic life journey.
A wonderful gift for friends and family to go forward with faith and determination towards their quest in life.
Thank you for sharing and inspiring us with your authentic life journey.
July 3, 2024
This must-read book is not just an inspiring read but a blueprint for building a brighter future for ourselves and those around us. "Crossing the Desert" by Payam Zamani is a wonderful memoir that tells about his journey from escaping persecution at 16 to securing a billion-dollar IPO at 28. This is a book about unbreakable resilience and determination.
Payam's journey proves that businesses with a long-term vision go on a marathon instead of a sprint; they play the never-ending game. In the long run, it all comes back to core values and the prioritization of social responsibility. A must-read for all of us, and especially for those in leadership positions.
Payam's journey proves that businesses with a long-term vision go on a marathon instead of a sprint; they play the never-ending game. In the long run, it all comes back to core values and the prioritization of social responsibility. A must-read for all of us, and especially for those in leadership positions.
August 30, 2024
Fascinating and quick read of the author, a young Iranian boy of Bahai faith whose family and fellow Bahais are persecuted in Iran - his early years being bullied and taunted, his escape and his ultimate successes and failures in the USA. It is inspiring and thought provoking. The reader gains an understanding of the BaHai tenets and the story of Bahai's in Iran is one we don't hear every day. The story of his escape is heart-stopping as well as his heartwarming transition starting over in the USA. His final chapters outline his fairly unique concept of running an ethical corporation after being scarred by Venture Capitalists.
December 31, 2024
This is a great book! I'm tempted to purchase it if only to answer and reflect on the questions he posts to the reader at the end of each chapter. I found myself saying "oh wow!" several times. Too many words I could have highlighted to read again and again. His story is simply one of courage, hope, and the desire to do his best. Here is one of many I would highlight; "Embrace the journeys. Step up to the challenge. Keep looking forward and let your own spirituality and faith guide you. For life and work are nothing_they are meaningless; they are empty and destined to fail without faith, and without love"
June 18, 2024
Crossing the Desert” by dear Payam Zamani is officially released!
At the age of 16, Payam escaped persecution and made his way to America as a refugee. At 28, the company he had co-founded secured a billion-dollar IPO. Today, he’s redefining what it means to be an entrepreneur by building a new model of capitalism.
Payam details his journey and vision in his book “Crossing the Desert”, which looks at how the paths we choose, the values we embrace, and the systems we decide to participate in (or not) can make or break us, not only financially but spiritually.
At the age of 16, Payam escaped persecution and made his way to America as a refugee. At 28, the company he had co-founded secured a billion-dollar IPO. Today, he’s redefining what it means to be an entrepreneur by building a new model of capitalism.
Payam details his journey and vision in his book “Crossing the Desert”, which looks at how the paths we choose, the values we embrace, and the systems we decide to participate in (or not) can make or break us, not only financially but spiritually.
June 19, 2024
I thoroughly enjoyed reading “Crossing the Desert” by Payam Zamani. His journey from fleeing persecution in Iran to achieving a billion-dollar IPO is incredibly inspiring. The shift he made to a compassionate business model with One Planet Group resonated deeply with me. This book is a powerful reminder that embracing values and enduring life’s challenges can lead to profound success and a brighter future. I highly recommend this book to anyone looking for inspiration and a fresh perspective on entrepreneurship.
July 10, 2024
This first hand eye-witness account of the persecution of the Baha'is in Iran by a population driven by religious intolerance and a governing theocracy consumed by hatred is absolutely captivating. Then to juxtaposition that with the no less insidious attack, albeit indirect, on ones spiritual values by a society that is steeped in materialism is truly intriguing. However, the most fascinating thing about this book is the fact that the outcome of all these trials and difficulties leads to: an acceptance of life's tests, a profound desire to overcome them, and hope rather than despair.
June 19, 2024
The prose in the writing of this autobiography is so so good— it’s immediately so readable, it reads like you’re sitting in a bit comfy chair with a friend who’s telling you their story. Mr. Zamani’s story is so unique, a picture of what the American dream can be, and his perspectives will make you ponder how that dream can grow and evolve in the times to come. This book deserves a spot on your TBR this year, and is a refreshing new pace.
June 27, 2024
An inspiring book that hooked me from its first page. The solutions the book provides for our collective society gives me great hope for the future. It provides a message of progress that is much needed in today’s harsh, polarizing climate. I highly recommend this book for the younger generation because it contains many life lessons and much wisdom. I shared a copy with my adult son who greatly enjoyed it, too.
July 23, 2024
This book tells the harrowing story of Payam Zamani’s journey to the US and will leave you feeling beyond inspired after reading it! He tells his journey as a Baha’i leaving Iran as well as his parents’ journey while discussing his experiences in the business world and the values that are incorporated into every aspect of his life. I will read this book again after loaning it to the many family members who have asked to read it after me! :)
January 5, 2025
In this book, Mr. Zamani tells of his journey which begins in Iran in the 1970s through to California in 2019. His journey has many tests and difficulties which seemingly spur him on to meet newer challenges and take greater risks. The story shows how he learns from seeming failures and through learning becomes more adept at business and ultimately finds a way to pave a new path forward which incorporates his wisdom and values. Fascinating read!
June 22, 2024
One of the best book I've ever read. It's tell you how you can empower your capacity from your difficulties instead of loosing hope. tells the incredible story of a man who started his journey at 16 years old, traveling from Iran to achieve the American dream. His journey is all about resilience, determination, and chasing success no matter what.
June 27, 2024
Oh this book. I too left Iran without my mother at a young age. So many of us Iranian of that generation have shared experiences that unite us. Payam's story was palpable and left a mark. As familiar as the story was, Payman's authentic voice and singular story left a surprising mark. Like any good book, I was saddened when the end was approaching. I will be listening to it again.
June 28, 2024
A captivating memoir, it was a true page-turner for me that I couldn't put down until I finished. Payam Zamani is not only an exceptional entrepreneur but also a fantastic story teller! While the hardest experiences of his life are harrowing, his journey to actualize human potential is incredibly inspiring.
July 6, 2024
When I put the book down at its end around 3am I immediately sent messages about it to all the resilience-needy folk I know. Let's hope inspiration from reading Payam's authentically revelatory account and profound questions for reflection together work the magic intended, encouraging them in their journeys . Thanks for sharing.
June 22, 2024
Resilience, Perseverance, Spirituality, Transformation, and Inspiration! These words capture the essence of Zamani’s journey through hardships, his spiritual growth, and his commitment to ethical business practices. A must read for entrepreneurs and business leaders!
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