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Customer Loyalty Guaranteed: Create, Lead, and Sustain Remarkable Customer Service
"Chip and John show leaders practical ways to inspire and develop the unique talents of their staff. In turn, they demonstrate how your employees can produce the type of experience that inspires your customers to be an extension of your sales force."
-- Joseph A. Michelli , author of The Starbucks Experience "Gets you to the heart of how leaders engage people who provide passionate service to create customer loyalty."
-- Marshall Goldsmith , author of What Got You Here Won't Get You There "This book should become the playbook for any team wishing to achieve greatness as a service organization. [T]heir formula works!"
-- Ann Rhoads , cofounder and EVP of People, JetBlue Airways ". . . this is one book we will share with all of our teams to help make the Build-A-Bear Workshop experience even better!"
-- Maxine Clark , founder, Chief Executive Bear, Build-A-Bear Workshop Amid a wealth of products and services, customers hear one message again and "Your business isn't that important." How do companies send that message? By giving customers boring and uninspired service. An organization's commercial success is incumbent upon making customers feel valued. Customer Loyalty Guaranteed shows companies how to awaken the "spirit to serve" in every employee
-- Joseph A. Michelli , author of The Starbucks Experience "Gets you to the heart of how leaders engage people who provide passionate service to create customer loyalty."
-- Marshall Goldsmith , author of What Got You Here Won't Get You There "This book should become the playbook for any team wishing to achieve greatness as a service organization. [T]heir formula works!"
-- Ann Rhoads , cofounder and EVP of People, JetBlue Airways ". . . this is one book we will share with all of our teams to help make the Build-A-Bear Workshop experience even better!"
-- Maxine Clark , founder, Chief Executive Bear, Build-A-Bear Workshop Amid a wealth of products and services, customers hear one message again and "Your business isn't that important." How do companies send that message? By giving customers boring and uninspired service. An organization's commercial success is incumbent upon making customers feel valued. Customer Loyalty Guaranteed shows companies how to awaken the "spirit to serve" in every employee
- GenresBusiness
256 pages, Paperback
First published November 1, 2007
2 people are currently reading
9 people want to read
About the author
Chip R. Bell
27 books30 followersThe author of 24 books, Chip's newest book, "Inside Your Customer's Imagination: 5 Secrets to Creating Breakthrough Products, Services, and Solutions,” launched September 2020.
He is also author of bestsellers:
"Kaleidoscope: Delivering Innovative Service That Sparkles”
"Sprinkles: Creating Awesome Experiences Through Innovative Service"
"The 9 1/2 Principles of Innovative Service”
"Take Their Breath Away" (with John Patterson)
"Managers As Mentors: Building Partnerships for Learning" (with Marshall Goldsmith)
“Customers as Partners"
"Managing Knock Your Socks Off Service" (with Ron Zemke)
“Magnetic Service” (with Bilijack Bell)
He has served as keynote speaker, consultant, and trainer on innovative service to such major organizations as GE, Microsoft, Nationwide, Marriott, Lockheed-Martin, Cadillac, Ultimate Software, KeyBank, Ritz-Carlton Hotels, Caterpillar, Eli Lilly, Verizon, Best Buy, USAA, Hertz, Accenture, Home Depot, and Harley-Davidson. He is a keynote speaker on topics such as customer loyalty, partnering with customers, and creating innovative service experiences. Global Gurus has ranked him for the last eight years in a row among the top ten keynote speakers in the world on customer service, with two years in the top slot.
He was a highly decorated infantry unit commander in Vietnam with the elite 82nd Airborne and served as a guerrilla tactics instructor at the U.S. Army Infantry School. His training programs have won awards including a Stevie Award in 2018.
He has appeared live on CNBC, CNN, Fox Business Network, Bloomberg TV, NPR, ABC and his work has been featured in Fortune, Businessweek, Forbes, Wall Street Journal, USA Today, Inc. Magazine, Entrepreneur Magazine, Success Magazine, Real Leaders, CEO Magazine, and Fast Company.
To book Chip as a speaker or consultant, visit www.chipbell.com
He is also author of bestsellers:
"Kaleidoscope: Delivering Innovative Service That Sparkles”
"Sprinkles: Creating Awesome Experiences Through Innovative Service"
"The 9 1/2 Principles of Innovative Service”
"Take Their Breath Away" (with John Patterson)
"Managers As Mentors: Building Partnerships for Learning" (with Marshall Goldsmith)
“Customers as Partners"
"Managing Knock Your Socks Off Service" (with Ron Zemke)
“Magnetic Service” (with Bilijack Bell)
He has served as keynote speaker, consultant, and trainer on innovative service to such major organizations as GE, Microsoft, Nationwide, Marriott, Lockheed-Martin, Cadillac, Ultimate Software, KeyBank, Ritz-Carlton Hotels, Caterpillar, Eli Lilly, Verizon, Best Buy, USAA, Hertz, Accenture, Home Depot, and Harley-Davidson. He is a keynote speaker on topics such as customer loyalty, partnering with customers, and creating innovative service experiences. Global Gurus has ranked him for the last eight years in a row among the top ten keynote speakers in the world on customer service, with two years in the top slot.
He was a highly decorated infantry unit commander in Vietnam with the elite 82nd Airborne and served as a guerrilla tactics instructor at the U.S. Army Infantry School. His training programs have won awards including a Stevie Award in 2018.
He has appeared live on CNBC, CNN, Fox Business Network, Bloomberg TV, NPR, ABC and his work has been featured in Fortune, Businessweek, Forbes, Wall Street Journal, USA Today, Inc. Magazine, Entrepreneur Magazine, Success Magazine, Real Leaders, CEO Magazine, and Fast Company.
To book Chip as a speaker or consultant, visit www.chipbell.com
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Displaying 1 of 1 review
December 20, 2015
Very well researched piece on creating customer loyalty and shifting the focus to get beyond the satisfaction level. Very well written in a style that generates lessons to be shared at all strata of the organisation with practical and real solutions. The section on leadership and quick wins was packed with info that is sufficient to generate a new book. That being a very good problem though. It is definitely one that I will keep referring to and a must read for all corporate leaders.
Displaying 1 of 1 review