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The Greater Generation: In Defense of the Baby Boom Legacy

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The Greatest Generation gets credit for winning World War II and braving the Depression. But the Baby Boomers? All they get credit for is knowing how to order a tall skim double latte. What really is the true legacy of the Boomers?

Summoning the amazing sea changes they've made in American culture, this controversial book recasts the much-maligned Boomers as a Greater Generation with a lasting legacy of tolerance and equality for all.

Farewell, Donna Reed : "For women, the Baby Boom era has been one of breathtaking change—in a single generation American women have effected one of the greatest social metamorphoses in recorded history. What women are able to do today would have been unimaginable four or five decades ago, at best the stuff of utopian fantasy or science fiction."

Not Only Women : "The egalitarian norms of the Baby Boom have deeply changed men and will continue to do so for generations to come."

Diversity as a Moral Value : For too long, America denied blacks, gays, and other minorities their dignity and rights, but in the Boomer era we have enlarged the melting pot to include those once scorned and excluded. Boomers have led a culture war "to upend the rigid social structure of the Fifties and challenge centuries of entrenched norms and attitudes about race, ethnicity, religion, and sexuality."

The Greening of America : Under Boomers, environmental protection has become a powerful new norm in American society. No longer do we tolerate toxic run-offs and progress at any cost.

A Freer, More Open Society : Personal freedom, tolerance, openness, transparency, and equality—these are the values of the Baby Boom era, and we live them daily at home, work, school, and in our many relationships. The old ways—the prejudice, narrowmindedness, restrictive sex roles, smoke-filled rooms, double standards, rigid hierarchies—are going, going, gone thanks to Baby Boomers.

The media have it You don't need to fight a war to be a great generation. America today is far more open, inclusive, and equal than at any time in our history, and Boomers are the foot soldiers who made it happen. The Greater Generation tells their remarkable story.

" The Greater Generation is a timely, passionate defense of the Baby Boom generation. . . . Leonard Steinhorn reminds us of the essential liberal spirit that defined the Boomers and how they changed our country for the better. In doing so, he illuminates the critical issues that continue to challenge them and their children."
—Joe Conason, bestselling author of Big Lies and The Hunting of the President
"The Baby Boom generation changed the heart and soul of America. Leonard Steinhorn's The Greater Generation shows us how much better off we all are as a result."
—Richard Florida, author of The Rise of the Creative Class


"Steinhorn has written a smart and inspirational book that will be a boost to all Boomers, and will show their children why Mom and Dad know best."
—Iris Krasnow, author of Surrendering to Marriage

"In contrast to their parents' idealized standing as the ‘greatest generation,' Boomers have been gamely diminished as the ‘worst generation.' And this book shouts ENOUGH!"
—Brent Green, author of Marketing to Leading-Edge Baby Boomers

348 pages, Kindle Edition

First published January 10, 2006

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Leonard Steinhorn

2 books3 followers

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Displaying 1 - 10 of 10 reviews
Profile Image for Louise.
1,844 reviews384 followers
January 29, 2014
Steinhorn has important things to say about how America has changed and who changed it. Tom Brokaw who coined the "greatest generation", is not a boomer. He is a pre-boomer, and upon graduating from college, the world was his oyster in the way it never was for any boomer, despite boomer mythology. Brokaw is the archetypical beneficiary of the "greatest generation" world view. A by-product of Brokaw's book is that it fed the the media's simplistic line about boomers ... a line that has never been challenged.

Steinhorn speculates that WWII, the cornerstone of the adulation of the greatest generation, would have been equally well fought by the boomers. He cites evidence of their bravery in a war that had little meaning, and the bravery it took to oppose it.

As Steinhorn says, the boomers challenged the racism, sexism and general social constraints of the "greatest generation" and made a revolution was not the stuff of headlines. If the term "cultural revolution" didn't have such a negative pall, we might be able to apply it, because that is what it was.

It was micro and local. In schools it took the form of challenging dress codes, band music and why girls couldn't play soccer. In families it took the form of choosing friends, hairstyles, privacy and dating. Slowly, slowly more freedom of choice, and freedom of being the self set in. While there may be some nostalgia associated with the times, anyone who grew up in the 50s would never go back to the those "Leave to Beaver" days.

Steinhorn sees the new opportunities for women, minorities, the end legal constraints on gays and the more open society we have today as as a direct result of the many small, unsung actions of boomers.

This book has had little attention because it does not fit the media narrative about the boomers. There is data to support the thesis as well as personal stories showing examples.
Profile Image for Dianne.
239 reviews61 followers
March 28, 2016
I thoroughly enjoyed this prof's analyses of the boomer generation's contributions to the western world. I had read David Brooks theory of the formerly bohemian having turned bourgeois and I see that I gave it a five star rating. In the back of my mind I knew I was not in total agreement with Brooks. Now having read The Greater Generation I understand the conflict I had with some of the ideas in Bobos in Paradise.
Profile Image for Tammy Partridge.
36 reviews1 follower
May 14, 2014
This is an interesting book that puts the successes of baby boomer generation into good context. Many of the good changes to the US today are due to the credit of the youth of the 1960s and their activism. It is repetitive in some areas but overall it is a great read. Very informative.
Profile Image for Brent Green.
Author 18 books5 followers
June 30, 2017
The Greater Generation is an articulate defense of the Baby Boom generation, and it is a trenchant offense aimed at the generation's many critics. It's about Boomers, and it's for Boomers. This provocative journey into a generation's soul is tightly-crafted pattern recognition, consensus validation, memory restoration, and achievement exaltation. It is defiantly uplifting while cautionary, interleaving historical insights with perceptive, sometimes stinging commentary. Reading this book will give every Boomer a clearer, more generous, and better substantiated generational self-image.

For too many years, Boomers have been attacked by countless naysayers and domineering factions committed to perpetuating demeaning generational myths. Boomers have been ridiculed for their lack of patriotism, for undermining traditional American values, for inculcating cultural and moral degradation. Ironically, this nation's wealthiest and most economically influential generation has been accused of self-absorption and solipsism, a narcissistic cohort bereft of concern for consequences and noted for self-indulgence over self-sacrifice. In contrast to their parent's idealized standing as the "greatest generation," Boomers have been gamely diminished as the "worst generation." And this book shouts enough.

Author Leonard Steinhorn deftly debunks divisive myths. With clear and resonate analysis, buttressed by substantial research evidence, he unravels the thread-bare fabrication of the generation's alleged misdeeds. Challenging conservative hegemony and countless vituperative critics, this communications professor at American University filets the hypocrisies and fear-mongering that dominated post-World War II America. While paying due respect to the courage and sacrifices of the GI Generation, he also holds Boomers' parents accountable once again for their treatment of minorities, women, and the environment, for xenophobia and institutionalized paranoia. He reminds readers of the precipitating dissonance between America's founding ideals and the everyday facts of life that edged young Boomers toward democratic mobilization and cultural revolution.

The author posits how, contrary to popular perceptions, Boomers triumphantly re-established the nation's founding values in contemporary value consensus: privacy, choice, pluralism, tolerance, self-expression, environmental awareness, and egalitarian institutions. Simply, America is a better country today because of the transformational nature of this idealistic and committed generation. Boomers have not been charlatans, but change agents. Steinhorn also reminds younger readers that egalitarian workplace and housing practices taken for granted today were earned first in the battlefield of thought and then the intractable institutions of media and government.

Boomer readers will discover their formative zeitgeist springing from every chapter - a narrative validation of their unique culture, arts, defining moments, and social movements. All readers will gain insights about how and why Boomers' past struggles for social justice are being demeaned today, long after these conflicts have corrected so many wrongs - from racial segregation to sexual stereotyping. Further, readers will understand why "cultural Luddites" continue to marginalize others in their vain attempts to roll society back to a time when everyone knew their place, and social mobility was almost impossible.

Finally, Professor Steinhorn stresses that Boomers are not yet finished in the battle for a better America. The agenda of the generation remains incomplete, with pressing needs today for environmental activism, increasing diversity, women's rights, and civic engagement. Reflecting the song title of one of this generation's favorite bards, Steinhorn's book insists that Boomers Carry On.
583 reviews11 followers
March 21, 2017
Steinhorn wrote this to counter the "conventional wisdom", at least what one sees published in various media, about the contributions and weaknesses of the baby boomers as compared to their predecessors labeled the greatest generation. His overall argument I find correct and (mostly) well supported with references. In the sense of importance in understanding modern US social history this is a 5 star contribution.

However, I find the book flawed in two ways. Steinhorn overstates his case. The progress on social issues is very real and the boomers deserve the bulk of the credit. Many scholars and politicians have noted the public leads on these issues and the politicians follow. It is in power politics, economics, war, and journalism that Steinhorn misses the big picture. The boomers may have led the way in ending large colonial wars in SE Asia, although Steinhorn fails to mention that their greatest contribution may have been dying in sufficient numbers for the US public to take notice. However, the boomers played a huge role in executing the transition from a long term Cold War permanent military to a long term neocolonial hot war permanent military. This imposed a tremendous cost on the target nations. The cost to USA was much lesser but still very significant, and is a leading excuse to cut social welfare spending, and negating some of the social gains and civil liberties of the prior decades. In terms of corporate control of government, the boomer generation joined the mainstream acquiescence by almost completely refusing to support any leftist party. While this is more obvious now with the political disaster of the 2016 election cycle, it was also clear when this book was published in 2006.

Steinhorn is correct when he cites the rise in alternative media. He fails to note the pull to the right of the mainstream media, partially driven by the lack of an opposition party with sufficient power to demand attention from the MSM. William Greider in his 1992 Who Will Tell the People presented an alternate view, one I find far more believable. While journalism exists here and there, most reporters just report what the In parties and corporate shills say, and almost always write as if they know almost none of the history of what they are writing about.

The second flaw is that this book is overly repetitious, which is not a major flaw but is annoying.
Profile Image for Sharon C. Robideaux.
167 reviews2 followers
November 11, 2019
Extremely relevant and fact-filled

The only flaw that I can pick on is that this book was published in 2006 and a new edition is desperately needed to address certain issues. First, what about the conservative boomers who helped put Trump into the White House? Where did they come from? Second, what role has been played by boomers in the intensification of conservative thought in this country? Has there been a grandfathering effect that enabled Greatest Generation ideas to leapfrog over boomer ideas and land in the brains of post-boomer generations? Except for needing an update, this well-written book by Leonard Steinhorn is a must-read. It provides exceedingly well-documented historical background.
Profile Image for Adrian Brown.
708 reviews4 followers
February 23, 2021
From my uncle. Full throated defense of all the chaos that the Baby Boom generation has caused for America, written in the soaring prose of a former political speechwriter. The author generalizes and stereotypes so completely that the detail that would provide understanding is lost in a conglomerate whole. (see above, "former political speechwriter") Very one-sided and very defensive.
Profile Image for David Leemon.
301 reviews2 followers
January 10, 2017
The problem with this book is that, while most people define the "Baby Boomers" as those born between 1943 and 1960-ish. Leonard Steinhorn defines the "Baby Boomers" as those people who agree with him.

Thus, he takes credit for those not part of the "baby boom" cohorts, while denying those who are part of those cohorts who happen to be Republican.

I believe that Anthony Flew called this the No True Scotsman fallacy.
Profile Image for Nancy.
908 reviews4 followers
March 24, 2016
It took awhile to finish this book as it's not the most current-current-current thing you could be reading....but it is an excellent look at how we Boomers have changed America for the better.
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