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More Sales Please: Promote your small business online, make consistent sales, grow without the grind
‘The ultimate companion for any small business owner.’ - Holly Tucker, Founder of notonthehighstreet and Holly & Co
‘I dare you to read this book and NOT make more sales - you couldn’t have a better guide!’ - Lucy Sheridan, The Comparison Coach
‘Filled with straightforward advice that will help your business grow.’ - Emma Jones, Founder of Enterprise Nation
Have you
Told yourself you’re not a natural salesperson…Procrastinated on promoting your business because it feels awkward, or...Launched something new, only to be met with deafening silence?If you answered yes to any of these, then More Sales Please is for you! Most business owners have never been taught how to promote what they do with ease - until now. Say goodbye to guesswork and discover the step by step process to effortless sales in just 30 minutes a day.
Sara Nasser Dalrymple is a business mentor, strategist and educator and the go-to sales expert in the small business community. Her 20 years of sales and marketing experience and simple, actionable advice has helped hundreds of business owners transform the way they feel about selling and achieve long lasting success through confident, sleaze-free self promotion.
‘I dare you to read this book and NOT make more sales - you couldn’t have a better guide!’ - Lucy Sheridan, The Comparison Coach
‘Filled with straightforward advice that will help your business grow.’ - Emma Jones, Founder of Enterprise Nation
Have you
Told yourself you’re not a natural salesperson…Procrastinated on promoting your business because it feels awkward, or...Launched something new, only to be met with deafening silence?If you answered yes to any of these, then More Sales Please is for you! Most business owners have never been taught how to promote what they do with ease - until now. Say goodbye to guesswork and discover the step by step process to effortless sales in just 30 minutes a day.
Sara Nasser Dalrymple is a business mentor, strategist and educator and the go-to sales expert in the small business community. Her 20 years of sales and marketing experience and simple, actionable advice has helped hundreds of business owners transform the way they feel about selling and achieve long lasting success through confident, sleaze-free self promotion.
- GenresBusinessNonfiction
216 pages, Kindle Edition
Published January 8, 2024
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Displaying 1 - 11 of 11 reviews
February 13, 2026
I came across this book via another author (who appears as a mini case study in this book) whose book I’d really enjoyed. However, I found this one a bit of a grind. Not the worst sales book I’ve read, but it didn’t live up to its promise, and there are many issues with the writing.
On the surface, it sounds interesting, given that most sales books seem to be written from an American, aggressive male type viewpoint, and this tries be the opposite of that. And to be fair, it is. The author is much more conversational and positive, and I think the intent behind this book is a good one - to make people who haven’t done or are somehow put off by selling to be more confident and comfortable with doing it.
However, I found the execution of that idea wasn’t well delivered. It’s just not a great reading experience. It’s like that friend who’s fun for the first 20 minutes you meet them, but is still yapping away at you 3 hours later and just won’t stop talking. About themselves. It’s exhausting.
I came away from this thinking it's aimed at a certain target audience - and I’m not that audience.
It might work for complete novice business owners who’ve never read another sales book, or even thought about how to sell, and who need a bit of a confidence booster pep talk to get started. If that’s you, and particularly if you’re the same demographic as the author, this might be up your street.
But I bought it to get practical advice and ideas on “more sales” (as per the title), and I came away with very few new ideas on that. It felt like, at best, 20% of the book is sales advice, 40% is motivational self-help words, and the rest is just filler to pad out the word count.
Each chapter starts with a long intro to say what it’s about and why it matters, and ends with lots of recaps and now it’s your turn questions. But there’s actually very little in between. Plus lots of irrelevant personal anecdotes that had little to do with sales advice. I just didn’t get why in a sales book there was any need to tell us about, for example, how the author went on holiday to Dubai to write the book, some Netflix documentary they were watching while writing it, their burnout story from their previous job, how they’re an extrovert, some childhood memories about buying stickers and dancing to 90s music etc. When I say it needed an editor, this is what I meant - all this stuff could have been chopped out, and it would have been a better read.
It’s not without the odd helpful bit of sales advice here and there, but you have to work hard to find it. There’s a lot of eye rolling, “water is wet“, obvious advice you’ve probably already thought of. Hey, post regularly online. Be relevant to your audience. Make it easy for them to buy. But very little actual depth to any of these bits of advice on how to do them well.
I might have given it a higher score for the positive intent, but I slightly lost it at the end when the author advised avoiding using pointless filler content, when it felt like a large chunk of the book was exactly that.
Some people will like what felt like the Bridget Jones guide to sales, but it really wasn’t for me, and I felt worn out by the overall shallowness of the thinking. Not one I’d recommend.
On the surface, it sounds interesting, given that most sales books seem to be written from an American, aggressive male type viewpoint, and this tries be the opposite of that. And to be fair, it is. The author is much more conversational and positive, and I think the intent behind this book is a good one - to make people who haven’t done or are somehow put off by selling to be more confident and comfortable with doing it.
However, I found the execution of that idea wasn’t well delivered. It’s just not a great reading experience. It’s like that friend who’s fun for the first 20 minutes you meet them, but is still yapping away at you 3 hours later and just won’t stop talking. About themselves. It’s exhausting.
I came away from this thinking it's aimed at a certain target audience - and I’m not that audience.
It might work for complete novice business owners who’ve never read another sales book, or even thought about how to sell, and who need a bit of a confidence booster pep talk to get started. If that’s you, and particularly if you’re the same demographic as the author, this might be up your street.
But I bought it to get practical advice and ideas on “more sales” (as per the title), and I came away with very few new ideas on that. It felt like, at best, 20% of the book is sales advice, 40% is motivational self-help words, and the rest is just filler to pad out the word count.
Each chapter starts with a long intro to say what it’s about and why it matters, and ends with lots of recaps and now it’s your turn questions. But there’s actually very little in between. Plus lots of irrelevant personal anecdotes that had little to do with sales advice. I just didn’t get why in a sales book there was any need to tell us about, for example, how the author went on holiday to Dubai to write the book, some Netflix documentary they were watching while writing it, their burnout story from their previous job, how they’re an extrovert, some childhood memories about buying stickers and dancing to 90s music etc. When I say it needed an editor, this is what I meant - all this stuff could have been chopped out, and it would have been a better read.
It’s not without the odd helpful bit of sales advice here and there, but you have to work hard to find it. There’s a lot of eye rolling, “water is wet“, obvious advice you’ve probably already thought of. Hey, post regularly online. Be relevant to your audience. Make it easy for them to buy. But very little actual depth to any of these bits of advice on how to do them well.
I might have given it a higher score for the positive intent, but I slightly lost it at the end when the author advised avoiding using pointless filler content, when it felt like a large chunk of the book was exactly that.
Some people will like what felt like the Bridget Jones guide to sales, but it really wasn’t for me, and I felt worn out by the overall shallowness of the thinking. Not one I’d recommend.
January 10, 2024
Star rating: ⭐️⭐️⭐️✨ 3.5
TLDR: Check this book out if you want to start a small-business, struggling with your brand, or want to increase your own SMB sales with some practically sound advice.
In "More Sales Please," Sara Nasser Dalrymple serves up a refreshing cocktail of practical wisdom, actionable advice, and a sprinkle of humor to transform your business game. If you've ever felt like a fish out of water in the sales ocean, this book is your life jacket.
Dalrymple, a seasoned business mentor and sales virtuoso, dismantles the notion of sales as a dark art and makes it accessible to every small business owner. In just 30 minutes a day, she promises to turn your sales struggles into a symphony of success.
Sales, according to Dalrymple, aren't just transactions; they're built on connections and ease. Readers are encouraged to ditch the pushy salesperson persona and embrace the art of sharing authentically. The book cleverly weaves in Lauren Currie's insight on how incredible things happen when women learn to sell, adding a touch of empowerment to the mix.
The key takeaway? Your content and message create the bridge between you and your audience, fostering a connection that transcends the typical buyer-seller relationship. "More Sales Please" is not just a guide; it's a permission slip to be yourself, connect effortlessly, and watch your business grow. Are there aspects that feel vague? Yes, because every business or small business can defer from one another. This does have good examples and does have research to support the claims which is nice. This does give you other resources to look into. The biggest takeaway is building up the confidence in starting or pushing forward in your business. I am hoping this gave me the push I need to start with mine.
So, if you've ever launched something to the sound of crickets or felt the awkwardness of self-promotion, grab a copy of "More Sales Please." Dalrymple's blend of expertise, relatability, and humor will make you wonder why sales ever felt like a grind in the first place. Cheers to more sales, less grind, and a business journey that feels like a dance, not a march.
BIG THANKS to NetGalley and Practical Inspiration Publishing for the ARC.
TLDR: Check this book out if you want to start a small-business, struggling with your brand, or want to increase your own SMB sales with some practically sound advice.
In "More Sales Please," Sara Nasser Dalrymple serves up a refreshing cocktail of practical wisdom, actionable advice, and a sprinkle of humor to transform your business game. If you've ever felt like a fish out of water in the sales ocean, this book is your life jacket.
Dalrymple, a seasoned business mentor and sales virtuoso, dismantles the notion of sales as a dark art and makes it accessible to every small business owner. In just 30 minutes a day, she promises to turn your sales struggles into a symphony of success.
Sales, according to Dalrymple, aren't just transactions; they're built on connections and ease. Readers are encouraged to ditch the pushy salesperson persona and embrace the art of sharing authentically. The book cleverly weaves in Lauren Currie's insight on how incredible things happen when women learn to sell, adding a touch of empowerment to the mix.
The key takeaway? Your content and message create the bridge between you and your audience, fostering a connection that transcends the typical buyer-seller relationship. "More Sales Please" is not just a guide; it's a permission slip to be yourself, connect effortlessly, and watch your business grow. Are there aspects that feel vague? Yes, because every business or small business can defer from one another. This does have good examples and does have research to support the claims which is nice. This does give you other resources to look into. The biggest takeaway is building up the confidence in starting or pushing forward in your business. I am hoping this gave me the push I need to start with mine.
So, if you've ever launched something to the sound of crickets or felt the awkwardness of self-promotion, grab a copy of "More Sales Please." Dalrymple's blend of expertise, relatability, and humor will make you wonder why sales ever felt like a grind in the first place. Cheers to more sales, less grind, and a business journey that feels like a dance, not a march.
BIG THANKS to NetGalley and Practical Inspiration Publishing for the ARC.
March 19, 2024
I think it was an interesting read, probably better for even smaller businesses and more helpful for B2C. As a person who’s owned a small business earlier, I can definitely relate to the stress when you have to be the worker, manager, contract negotiator, seller, and administrator.
That being said, I felt like this book came with some tips, but a lot of it is basic intuition. However, I also felt it a bit lacking. Now I know that not all activities will be the same for every business, but there could still have been more examples. In general, there is a lot of “what” to do to be successful, but not a lot of “how”. Like “make selling fun and easy”, but no description of what that looks like or how to do it.
For instance, in the paragraph on “What does a good sales plan look like?” You get points like “attracts new people into your world regularly”, “instils confidence, clarity and connection”, “makes it easy for you to track what’s working”. For me these are the benefits of a plan, but they say nothing about what a sales plan should actually include.
There are still quite a few tips, and every chapter comes with a story from another business owner who’s “made it”. But it’s basically all the same: find your niche, be yourself, and make it easy. And although I agree that some of it is necessary for every business, I think this book is definitely more applicable to “fun” companies or B2C companies. As someone who does B2B marketing in an industry where safety is the most important factor, and peoples lives are at risk if a project is completed incorrectly, some of this information isn’t really transferable and just won’t work for my industry.
I believe I’m just not the target audience for this book. I thought I was because of the small business perspective, and the fact that I have a lot of varied tasks and responsibilities, but it just doesn’t translate as well to B2B businesses.
That being said, I felt like this book came with some tips, but a lot of it is basic intuition. However, I also felt it a bit lacking. Now I know that not all activities will be the same for every business, but there could still have been more examples. In general, there is a lot of “what” to do to be successful, but not a lot of “how”. Like “make selling fun and easy”, but no description of what that looks like or how to do it.
For instance, in the paragraph on “What does a good sales plan look like?” You get points like “attracts new people into your world regularly”, “instils confidence, clarity and connection”, “makes it easy for you to track what’s working”. For me these are the benefits of a plan, but they say nothing about what a sales plan should actually include.
There are still quite a few tips, and every chapter comes with a story from another business owner who’s “made it”. But it’s basically all the same: find your niche, be yourself, and make it easy. And although I agree that some of it is necessary for every business, I think this book is definitely more applicable to “fun” companies or B2C companies. As someone who does B2B marketing in an industry where safety is the most important factor, and peoples lives are at risk if a project is completed incorrectly, some of this information isn’t really transferable and just won’t work for my industry.
I believe I’m just not the target audience for this book. I thought I was because of the small business perspective, and the fact that I have a lot of varied tasks and responsibilities, but it just doesn’t translate as well to B2B businesses.
February 16, 2024
📖 17 / 100 in 2024
✍️ Non-Fiction / Small Business
⭐️ 4 stars
More Sales Please by Sara Nasser Dalrymple
(Thank you to @netgalley for the digital ARC copy!)
for you if you like ....
getting more sales ;) elevating your client experience, feeling aligned to yourself while you’re selling, updating your beliefs as you grow, creating useful and interesting content, and understanding what drives the purchase of your services
A clever companion for getting eyes on your business and more people inside your offers, by Sara Dalrymple, Sales & Business Mentor. There aren’t a lot of books that are specifically geared to solo entrepreneurs (something I as well am trying to shift with my upcoming Aligned Action book series). In this book, Sara lays out practical advice that will work well for business owners who want a step by step, but want to personalize the steps to their own needs and preferences.
I found I agreed with all of her advice, and I learned a lot as well. I especially liked how she talked about your results being directly linked to the sales activities you undertook 3-6 months ago - I think this is such valuable advice we all need to read over and over until it really sinks in!
Most of my highlights took place in the first half of the book, and I found those more enlightening than later chapters which were quite social-media focused. The format of each chapter concluding with a business owner’s story was an effective device I found helpful as I read to integrate what I was learning!
Read more reviews on Instagram @mybookshelfawareness
✍️ Non-Fiction / Small Business
⭐️ 4 stars
More Sales Please by Sara Nasser Dalrymple
(Thank you to @netgalley for the digital ARC copy!)
for you if you like ....
getting more sales ;) elevating your client experience, feeling aligned to yourself while you’re selling, updating your beliefs as you grow, creating useful and interesting content, and understanding what drives the purchase of your services
A clever companion for getting eyes on your business and more people inside your offers, by Sara Dalrymple, Sales & Business Mentor. There aren’t a lot of books that are specifically geared to solo entrepreneurs (something I as well am trying to shift with my upcoming Aligned Action book series). In this book, Sara lays out practical advice that will work well for business owners who want a step by step, but want to personalize the steps to their own needs and preferences.
I found I agreed with all of her advice, and I learned a lot as well. I especially liked how she talked about your results being directly linked to the sales activities you undertook 3-6 months ago - I think this is such valuable advice we all need to read over and over until it really sinks in!
Most of my highlights took place in the first half of the book, and I found those more enlightening than later chapters which were quite social-media focused. The format of each chapter concluding with a business owner’s story was an effective device I found helpful as I read to integrate what I was learning!
Read more reviews on Instagram @mybookshelfawareness
March 14, 2026
I feel like the salient points in this book could have been condensed and made the book about 1/3 as long - though it does teach you about repeating yourself so maybe that was intentional!
Loved the energy of this book, it probably would be perfect for people who are selling experiences like mentoring/coaching. There were things like knowing you’ve been successful by having clients ask you to jump on a call with them, and talking about sharing how your products will enrich clients lives, help them meet their aspirations etc. I sell stickers, please do not call me 😂
In fact the only mention of selling stickers was towards the end where she shared that she used to buy stickers in the 90s, then explained the concept of buying stickers to anyone who might be confused why anyone would do that, and said don’t feel you should apologise for what you’re selling because this lady even sold stickers unapologetically …. Erm.
Anyway I did genuinely enjoy a lot of it despite this. It was a bit of a slog at times. Anyone wanna buy some stickers? I have stickers and I’m not sorry.
Loved the energy of this book, it probably would be perfect for people who are selling experiences like mentoring/coaching. There were things like knowing you’ve been successful by having clients ask you to jump on a call with them, and talking about sharing how your products will enrich clients lives, help them meet their aspirations etc. I sell stickers, please do not call me 😂
In fact the only mention of selling stickers was towards the end where she shared that she used to buy stickers in the 90s, then explained the concept of buying stickers to anyone who might be confused why anyone would do that, and said don’t feel you should apologise for what you’re selling because this lady even sold stickers unapologetically …. Erm.
Anyway I did genuinely enjoy a lot of it despite this. It was a bit of a slog at times. Anyone wanna buy some stickers? I have stickers and I’m not sorry.
February 4, 2024
I would call this book inspirational and tactical. It is a good one for business owners and self straters. What you can learn? There is no hard skills or templates for sure, however what you will find is the motivation that the author could do it, means you can achieve results as well. There is a description of a self starting business owner will ups and downs, learning outcomes and some good advice. You can get inspiration that sales and marketing can be learned through doing and celebrating small milestones of success.
March 22, 2024
A mentorship in a book!
A great read is you are a small business owner like I am. It has practical advice to help you grow as an owner. I think this is a great read if you have a business or are thinking about starting one.
Thank you to the publisher and to NetGalley for an arc. All opinions expressed are my own.
A great read is you are a small business owner like I am. It has practical advice to help you grow as an owner. I think this is a great read if you have a business or are thinking about starting one.
Thank you to the publisher and to NetGalley for an arc. All opinions expressed are my own.
February 16, 2025
En general bueno, tenía cosas interesantes, pero claramente está enfocado a empresas de servicios, todos los promps y consejos eran para este tipo de empresas y nunca encontré la forma de aplicarlos a lo que yo hago. Hasta los ejemplos eran todos de life coachs, expertos en marketing, etc. Supongo que si vendiera cursos o algo así me habría servido más.
January 20, 2024
So many invaluable nuggets of wisdom!!
I love how Sara puts everything together in such actionable steps. I knew bits and bobs but having it all laid out so simply means I can get out there to make more sales!
I love how Sara puts everything together in such actionable steps. I knew bits and bobs but having it all laid out so simply means I can get out there to make more sales!
May 24, 2024
The author had great tips and a solid background. I felt like the book could have used a professional editor. I learned useful sales tips but nothing groundbreaking. It was more motivational and a kick in the butt to just get started.
April 13, 2026
Very repetitive and full of filler. A lot of telling us what we SHOULD be doing and not enough telling us HOW to do that. Also I think the book was written to help people sell courses as the little practical advice that is there seems less applicable to product-based businesses.
Displaying 1 - 11 of 11 reviews