Real Estate Is Not Rocket Science: The Six Core Building Blocks to Succeed in Any Market

by Steve Shull

Would it be crazy to think you could do the same amount of business in less than half the time with zero stress?

It doesn't take any fancy new ideas or secret strategies. In fact, looking for those things is precisely what keeps most real estate agents stuck. They lose sight of the essentials, overcomplicate things, and end up working much harder than necessary.

Real estate is actually a very simple business in which success comes down to one consistent execution of the fundamentals.

With over thirty years of experience coaching real estate agents under his belt, Steve Shull has distilled these fundamentals down to six simple building blocks. They're all you need to transform your work from an exhausting, never-ending chase into a scalable, stress-free business. In this step-by-step playbook, you'll discover these building blocks and—most importantly—develop the mindset to execute them relentlessly.

218 pages, Kindle Edition

Published November 7, 2023

Reviews

[Melissa Terzis · Rating 4 out of 5]

I definitely loved it. It's the kick in the pants you need for most aspects of your business. There were a few things that did not resonate with me as someone who works on the "front lines." The approach of guiding a client through making the decision themselves and asking them a series of questions on how to get to the answer isn't how I do things. People just rely on me to be no BS, and no nonsense, so that's how I approach my work with clients. Shull advises this very "hands off" way of working with them and that's not something people appreciate in the moment. They want to know if something is a bad decision or not. That's what we're there for.