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海底撈你學不會

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台灣最成功的餐飲集團是《王品》.大陸最火爆的餐飲業是《海底撈》
《哈佛商業評論》授予唯一的中國最佳商業案例研究獎

本書主要是講大陸最有名的火鍋連鎖店的成功故事,店名就叫做:海底撈火鍋店。

2009年,黃鐵鷹主筆的「海底撈的管理智慧」,成為《哈佛商業評論》中文版進入中國八年來影響最大的案例。一夜之間,幾乎中國所有商學院都講授「海底撈」。可是黃鐵鷹卻認為,海底撈你學不會。

本書告訴你,為什麼海底撈得以成為中國餐飲業的新生力量?為什麼一句 「把人當人對待」,能成為海底撈的成功要訣?

全書由50多篇的短文組成,講的都是小故事,但微言大義,讀來引人入勝。

這本書也因為火鍋店生意火爆,變成一本暢銷百萬的書,更因本書掀起了一股學習「海底撈」的熱潮。

296 pages, Paperback

First published July 1, 2012

2 people want to read

About the author

黄铁鹰

11 books
1955年出生在東北的長春市,16歲下鄉,24歲讀大學。

1993年起擔任華潤創業總經理,7年間完成對13個企業 的收購、戰略改制和管理層重組,收購金額達15億美元,親手打造華潤啤酒中國業務平臺。

2000年離開華潤,擔任香港21世紀通有限公司執行副主席。曾被評選為香港打工皇帝。

2001年起應北大光華管理學院邀請,為MBA學子講授實戰案例課程。

2010年被《哈佛商業評論》授予唯一中國最佳商業案例研究獎。黃鐵鷹是《哈佛商業評論》中文版全球發表文章最多的學者 。並著有《鬥大黃金印》、《領導羊》和《天生企業家》三本管理散文著作。管理暢銷書《海底撈你學不會》的作者。

2010年4月創辦公益性管理問答網站——找同行網,2012年12月1日聯合找同行網發起人及行業專家推出職場管理問答系列叢書《找我》第一部。

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Displaying 1 - 3 of 3 reviews
Profile Image for Kuang Ting.
195 reviews28 followers
March 18, 2018
This book was published 6 years ago by a professor in Beijing University Management School. Surprisingly, it was very disorganized. There was no clear structure at all. Mr. Huang spent two years doing research on the best hotpot restaurant chain in China. He also wrote a case study for Chinese HBR, which earned him the best case study back then. It's true that this firm has unique characters as you would learn in the book. But my complaint is everything is scattered here and there. You need to piece them together on your own. The portrait is not professional. I recommend you read it as a collection of short essays. That way, you will feel better.

If you have been to China, you should know hotpot is one of the major cuisine throughout China. Almost everyone loves eating hotpot with friends, family, or colleagues. There are many types of hotpot in different regions. For example, people like to enjoy seafood hotpot, and the most famous Sichuan hotpot is very spicy. The protagonist of this book is 'Haidilao'. Currently, it has 190 restaurants in 57 cities, including LA, Seoul, Singapore, etc. It has expanded overseas since its establishment in 1994.

There are tens of thousands of hotpot restaurants in China. What makes Haidilao stand out? First, the service is outstanding in comparison to others. Someone could shine your shoes when you are waiting, you can have free finger nail decoration, you will be served towels after toilets... and the list goes on. It sounds absurd right? Actually, there is nothing impossible in China! Sometimes you need to adopt extreme strategy to successfully win your market share.

The secret for their success is the de-centralized policy by the boss, Mr. Chang. Chang was born in a poor rural village. He started the business from a street vendor. Gradually, he built his empire. He didn't get enough education. It made him realize hard-working is the only way to success. As a person from the lower class, he knew waiters were no easy jobs. He placed great trust to every waiter, who was delegated the power to make decisions that were usually made by store managers in other restaurants. For example, a waiter could give free plates of fish to customers if he saw fit.

Chang knew most the waiters came from villages. Most didn't have high education. These people came to big cities to earn a living. Furthermore, they are usually very young, about 20 years old. Alone in an unfamiliar environment could be daunting to them. Haidilao provided unparalleled benefits to its workers. Essentially, Haidilao became the second home for them. Mr. Chang's philosophy is as long as you treat your employees like family, they will return like a family.

The author introduced many people to readers. It's interesting and sometimes heart-warming reading their stories. Much of the content praised the firm earnestly. I thought it was a bit excessive.
Indeed, the author noted some management issues near the end of the book. But it was not deep enough.

I didn't appreciate this book a lot. However, I think it's very useful for readers who want to learn about Chinese restaurant industry. It gives some good advice on how to manage restaurants. By the way, when I was studying my postgraduate, I found the Chinese hotpot in Sydney was ridiculously expensive. I had to restrain my appetite since it was beyond my budget. Noticeably, my Chinese classmates were so affluent that they had hotpots twice a week. The buying power of the new Chinese generation is very strong. You could see the shift of global power on this kind of petty thing lol.
Profile Image for Cedia.
9 reviews2 followers
June 26, 2024
This is indeed one of the best start-up / biz related books I’ve read recently, with the interesting stories and comprehensive examples of various positions regarding leadership styles, team management and even motivations handling. It explains the rapid growth of this company in a precise and understandable way with thought-provoking contents. Sad that this is only published in Chinese version.
Profile Image for Diane.
94 reviews
February 25, 2014
The book is composed of a series of short stories/essays on Haidilao's operation.
From it we get a glimpse of China's rural community behavior, and how the owners of the operation utilize that behavior to build his restaurant chain.

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