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Introduction to Business: How Companies Create Value for People [with DVD & Access Code]

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Best-selling Management author, Gareth Jones, offers a fresh approach in Introduction to Business 1/e by engaging students with illustrative examples and stories embedded within the text to encourage them to learn more about the concepts than any other paperback available. Jones' Introduction to Business is comprehensive yet concise by providing the main points in a narrative style without overwhelming the students with excessive detail. The wealth of examples and the depth of coverage is unmatched by any other text. In contrast to the traditional survey approach in this market, Jones provides a foundation to business by organizing the material to show students how business happens not by separating topics by discipline.

507 pages, Paperback

First published January 4, 2006

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About the author

Gareth R. Jones

67 books29 followers
Gareth R. Jones is a Professor of Management in the Lowry Mays College and Graduate School of Business at Texas A&M University. He received his B.A. in Economics/Psychology and his Ph.D. in Management from the University of Lancaster, U.K. He previously held teaching and research appointments at the University Warwick, Michigan State University, and the University of Illinois at Urbana–Champaign. He is a frequent visitor and speaker at universities in both the United Kingdom and the United States.

He specializes in strategic management and organizational theory and is well known for his research that applies transaction cost analysis to explain many forms of strategic and organizational behaviour. He is currently interested in strategy process, competitive advantage, and information technology issues. He is also investigating the relationships between ethics, trust, and organizational culture and studying the role of affect in the strategic decision-making process.

He has published many articles in leading journals of the field and his recent work has appeared in the Academy of Management Review, Journal of International Business Studies, Human Relations. An article on the role of information technology on many aspects of organizational functioning was recently published in the Journal of Management. One of his articles won the Academy of Management Journal Best Paper Award, and he is one of the most prolific authors in the Academy of Management Review. He is or has served on the editorial boards of the Academy of Management Review, the Journal of Management, and Management Inquiry.

Gareth Jones has taken his academic knowledge and used it to craft leading textbooks in management, and three other major areas in the management discipline: organizational behaviour, organizational theory, and strategic management. His books are widely recognized for their innovative, contemporary content, and for the clarity with which they communicate complex, real-world issues to students. He comes from a long line of educators and is happy that his two children, Nicholas who is 10, and Julia who is 9, seem to show similar interests, as they are always trying to teach him new things.

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September 15, 2015
This book help me to study at University. This book written with good sentences and mak me easy to raed it
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