Improve Your Competitive Strategy: A Guide for the Healthcare Executive

by Alan M. Zuckerman

Build and maintain a competitive advantage with Improve Your Competitive Strategy. This book explains various competitive strategies and how you can apply them at your organization. This practical guide provides you with advice and approaches Defining and implementing your competitive strategy
Uncovering market needs that could lead to competitive advantage
Anticipating and countering the moves of competitors
Using basic analytical techniques to perform competitive analyses
The book also explores emerging approaches to competitive strategy and provides a list of simple guidelines for taking your current strategy to new levels.

262 pages, Paperback

First published July 1, 2002