From the arts to business - creativity is the key to success in today's world. It's the passion and originality that stimulates new ideas and the stamina to carry them out. Without it artistic endeavors fail and businesses flounder. And, it's the key to personal fulfillment that few people learn to tap. Creativity provides the energy to transform. Everyone whose job depends on new ideas - from artists to business people - needs creativity, but until now the creative muse has been considered too elusive and mysterious for the average person. Now this inspiring, but practical book reveals the keys to unlocking the creative powers in each and every person. Colton and Bergmann have developed ten-step process that is guaranteed to release and shape creative genius in everyone. Their process has helped attendees at their seminars and now their readers generate the passion and originality the need to unleash their creativity and live more meaningful lives. Easy-to-read and apply, the techniques taught here can be used by people in all walks of life.